Thought Leader - Rusty Shelton on his book The Authority Advantage
Sage Thought Leadership Podcast
English - November 02, 2023 11:00 - 8 minutes - 11.4 MB - ★★★★ - 15 ratingsEntrepreneurship Business accounting enterprise entrepreneur financials sage Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Thought Leader - Chris Meroff on his book Empathy Revolution
Next Episode: Thought Leader - Dan Michelson on his book Holy Shift!
Rusty Shelton is Founder and Chairman of Zilker Media, Senior Marketing Strategist at Forbes Books, and an active speaker to audiences around the world. He has written three acclaimed books, including his newest, The Authority Advantage: Building Thought Leadership Focused on Impact, Not Ego which is co-authored with Adam Witty.
Summary
Introduction to Rusty Shelton. Focus on leading with the logo or entity. Showing the why and how. The shift away from making a profit to social responsibility Living your purpose and creating a profit.