Discover why I call them "The First of the First Responders." In Puerto Peñasco, Cruz Roja, the Mexican Red Cross truly deserve rock star status. You will really want to know why. It doesn't matter if someone is a local resident or visiting foreigner. If someone/anyone needs help, the dedicated men and women of the Mexican Red Cross are ready and quick to serve. Day or night, rain or shine, Cruz Roja is the go to emergency service in Rocky Point. And guess what? They do not charge for their services! They live or die by donations alone, despite their mission to help anyone in Rocky Point, including saving lives when necessary.