Rockstar CMO FM artwork

The Educated, Accessible, Curated, Birthday Hot Cocktail Episode

Rockstar CMO FM

English - March 06, 2021 14:00 - 1 hour - ★★★★★ - 9 ratings
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Our 52nd episode and our birthday! There is no pausing for cake, as Ian Truscott dives straight into the one-hit-wonder or Wonderwall section with a discussion about marketing education, inspired by a Mark Riston Twitter rant, with former Forrester Research Director and Rockstar CMO Advisor Jeff Clark. Ian catches up with Ian Lowe, who returns to discuss his new role as CMO at eSSENTIAL Accessibility, and they discuss accessibility, a topic that should be of interest to any business or marketer. And finally, in the Rockstar CMO virtual bar, Chief Trouble Maker at The Content Advisory, Robert Rose, shares his latest thoughts on how much content is enough content and how to avoid the emotional turmoil of witnessing the editorial redline blood bath. 
Enjoy!---The people:

Ian Truscott on LinkedIn and Twitter 

Jeff Clark on LinkedIn and Twitter

Ian Lowe on LinkedIn and Twitter

Robert Rose on Twitter and LinkedIn 

Mentioned in this weeks episode:

Essential Accessibilty

One of the many Tweets from Mark Ritson about marketing qualifications

Tuesday 2¢: Trusting the redlines

The Content Advisory

The This Old Marketing Podcast  

The #FridayConcoction

Rockstar CMO:

Rockstar CMO Advisors

Rockstar CMO on the web, Twitter, and LinkedIn

Previous episodes and all show notes: Rockstar CMO FM

--
The wonderful Piano Music is by Johnny Easton shared under a creative commons license.--You can subscribe through  Apple Podcasts,  Spotify, and many others.
Learn more about your ad choices. Visit megaphone.fm/adchoices

Our 52nd episode and our birthday!

There is no pausing for cake, as Ian Truscott dives straight into the one-hit-wonder or Wonderwall section with a discussion about marketing education, inspired by a Mark Riston Twitter rant, with former Forrester Research Director and Rockstar CMO Advisor Jeff Clark.

Ian catches up with Ian Lowe, who returns to discuss his new role as CMO at eSSENTIAL Accessibility, and they discuss accessibility, a topic that should be of interest to any business or marketer.

And finally, in the Rockstar CMO virtual bar, Chief Trouble Maker at The Content Advisory, Robert Rose, shares his latest thoughts on how much content is enough content and how to avoid the emotional turmoil of witnessing the editorial redline blood bath. 

Enjoy!

---

The people:


Ian Truscott on LinkedIn and Twitter 
Jeff Clark on LinkedIn and Twitter

Ian Lowe on LinkedIn and Twitter

Robert Rose on Twitter and LinkedIn 

Mentioned in this weeks episode:


Essential Accessibilty

One of the many Tweets from Mark Ritson about marketing qualifications
Tuesday 2¢: Trusting the redlines

The Content Advisory
The This Old Marketing Podcast  

The #FridayConcoction

Rockstar CMO:


Rockstar CMO Advisors
Rockstar CMO on the web, Twitter, and LinkedIn

Previous episodes and all show notes: Rockstar CMO FM

--

The wonderful Piano Music is by Johnny Easton shared under a creative commons license.

--

You can subscribe through  Apple PodcastsSpotify, and many others.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Twitter Mentions