Instagram - Unfiltered

From its creation in 2010, to being sold to Facebook, to becoming a $100-billion company complete with digital influencers and personal brands. Until now the Instagram story has never been told in so much detail. With unique access to key players, "No Filter: The Inside Story of Instagram", by Bloomberg tech journalist Sarah Frier tells the story of how over ten years Instagram's simple photo sharing concept became one of the most culturally defining apps of the decade. A journey that has involved ground-breaking innovations, a billion-dollar takeover, and clashes between some of the biggest names in tech.