29: Why demand gen? (with Adam Holmgren, Head of Demand Generation at GetAccept)

Revenue Champions

English - January 19, 2022 09:57 - 29 minutes - 27.4 MB - ★★★★★ - 2 ratings
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Previous Episode: 28: How to grow a marketing podcast (with Fernando Amaral, VP of Marketing at Landbot)

Next Episode: 30: Cold Calling Live #3 (with Morgan J Ingram, Director of Sales Execution and Evolution at JB Sales Training)

Welcome to the third episode of Revenue Champion’s Marketing Hall of fame. Alice de Courcy talks to Adam Holmgren, Head of Demand Generation @GetAccept about his marketing strategy for GetAccept for 2022. In this episode, Alice and Adam discuss planning for 2022, the demand generation movement, globalisation and more.

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