27: Intent data fuelled marketing (with Robin Izsak-Tseng, VP of Revenue Marketing at G2)

Revenue Champions

English - January 05, 2022 10:12 - 33 minutes - 30.7 MB - ★★★★★ - 2 ratings
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Previous Episode: 26: Equal opportunity in tech sales (with Sunil Kumar, CEO & Co-Founder at TrainYo)

Next Episode: 28: How to grow a marketing podcast (with Fernando Amaral, VP of Marketing at Landbot)

Welcome to the second episode of Revenue Champion’s Marketing Hall of Fame. Alice de Courcy talks to Robin Izsak-Tseng, VP of Revenue Marketing @G2 about intent data fuelled marketing. In this episode, Alice and Robin discuss ABM, social proof, events, outsourcing content and more.

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