![Retail Remix artwork](https://is5-ssl.mzstatic.com/image/thumb/Podcasts124/v4/2e/69/b5/2e69b515-6a6b-bf7d-1053-12c749477883/mza_17406010067900558142.jpg/100x100bb.jpg)
The Influencer Marketing Tipping Point
Retail Remix
English - June 25, 2021 19:59 - 50 minutes - 115 MBBusiness News Business News retail retailers customer experience technology Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Retail Design Special: What’s Trending in Stores?
In the new world of brand marketing, authenticity trumps all. You could say that influencers helped shape this new reality. In the post-COVID era, influencer marketing has reached a tipping point that is redefining marketing and advertising as we know it.
During this episode of Retail Remix, Lindsay Jerutis, General Manager of ShopStyle Collective, shares how the company is helping retailers identify, engage and nurture influencer partnerships that activate a “ripple effect” that drives tangible business results. Check out this episode to learn:
RELATED LINKS
Learn more about ShopStyle Collective Get more influencer marketing insights and content Read how influencers are driving ecommerce innovation