Tanger and the Transformation of the Shopping Center

Retail Remix

English - June 24, 2024 09:00 - 28 minutes - 65 MB
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Previous Episode: How Stellar Branding Helps Studs Dazzle

Despite headlines claiming the death of the shopping mall, some developers are reimagining the experience to make it memorable, even unforgettable, for consumers.

During this episode of Retail Remix, host Alicia Esposito sits down with someone who is helping shape the future of the mall: Justin Stein, EVP of Leasing at Tanger. During this episode, he shares details on:

Tanger’s transformation, including thinking more like a curator and less like a traditional operator;

His team’s approach to tenant mix, ensuring the right combination of retailers, restaurants, entertainment and more are integrated into experiences;

How Tanger is thinking of omnichannel experience design to boost traffic and dwell time; and

His advice for helping retailers optimize their presence in shopping malls and centers.