How Liquid Death’s Unconventional Creative Strategy Fuels Digital Growth
Retail Remix
English - November 13, 2023 10:00 - 47 minutes - 108 MBBusiness News Business News retail retailers customer experience technology Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
From leveraging social media to exploring marketplaces and strategic advertising, there are countless avenues to capture mindshare and carve a unique space for your brand online. You can find a shining example of this immense potential in the canned water company Liquid Death.
In this episode of Retail Remix, we listen back to an exclusive conversation from the 2023 Retail Innovation Conference & Expo between Claire Tassin from Morning Consult and Natalie Cotter, a key player in Liquid Death’s digital presence and growth strategy. This insightful discussion not only highlights what makes Liquid Death exceptional but also provides valuable cues and clues for other brands to apply at their businesses. Tune in to learn:
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Connect with Natalie here.Connect with Claire here.Learn more about Liquid Death.Get key highlights from the conversation on Retail TouchPoints.Check out more content from the Retail Innovation Conference & Expo.Read more about ecommerce trends on Retail TouchPoints.2024 Retail Innovation Conference & Expo
Are you ready to explore the evolved customer journey, where content, community and commerce converge? Click here to register for the 2024 Retail Innovation Conference & Expo today!