John talks with Sylvie di Giusto — a renowned personal branding expert, former human resources professional, leadership development specialist, keynote speaker, and author of “The Image of Leadership: How Leaders Package Themselves to Stand Out for the Right Reasons” and “Discover Your Fair Advantage: Leverage Your Unique Selling Points and Human Potential for Work, Business and Life,” trusted advisor to corporations and organizations, wife, and mom.

Listen to this episode to learn more:

[00:00] - Sylvie’s intro

[03:51] - Sylvie’s journey from Europe to the United States

[07:11] - Sylvie’s fascination with leadership perception

[12:55] - Sylvie’s definition of emotional intelligence and the ABCDE model

[16:43] - The concept of relational intelligence

[17:12] - The idea behind her book “The Image of Leadership”

[20:43] - Sylvie’s perception of a leader

[23:28] - Three common terms associated with leadership

[25:56] - Importance of care and self-care for leaders

[28:13] - The power of active listening and building relationships

[32:19] - An overview of her book “Discover Your Fair Advantage”

[34:20] - How to get a free signed copy of Sylvie’s books

[36:02] - The importance of personal branding

[37:03] - Personal branding vs. professional branding

NOTABLE QUOTES:

“The real art and craft is to adjust, adjust on the occasion, and the environment as a leader, which doesn’t mean that you can’t stay true to yourself.”

“As a leader, if you don’t take care of yourself first, people do not believe that you have the capability to take care of them too.” 

“Active listening is the most important part of communication. It’s actually not speaking; it is active listening.”

“Leadership is all about trust, care, and excellence. It varies from industry to industry, but these three aspects are common.”

“The most beautiful thing as an author is when you feel like your work is making a real difference and impacting people’s lives.”

“If you think the grass is greener somewhere else, that just means you need to put a little bit more a little more work in on the grass that you have. And you can make it greener.”

“Successful leaders usually imprint from the very first moment on trust.”

USEFUL RESOURCES:

https://sylviedigiusto.com

https://www.instagram.com/sylviedigiusto/?hl=en

https://www.linkedin.com/in/sylviedigiusto/

https://www.facebook.com/sylviedigiusto

https://twitter.com/sylviedigiusto/

https://www.youtube.com/c/sylviedigiusto

https://tinyurl.com/DiscoverYourFairAdvantageBook

https://tinyurl.com/TheImageOfLeadershipBook

CONNECT WITH JOHN

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YouTube - https://www.youtube.com/channel/UCLX_NchE8lisC4NL2GciIWA    

EPISODE CREDITS

Intro and Outro music provided by Jeff Scheetz - https://jeffscheetz.com/ 

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