S4 Ep18: Verb Founders Reveal How They Built a 7 Figure Agency From Scratch

Make no mistake about it, I am in AWE of these two authentic leaders!! It's my honor and joy to shine light on the co-founders of verb, in this episode of THIS. with Shauna Griffiths. 



Shannon Jones and Yadira Harrison are a force! Together they have created a dynamic consultancy and agency specializing in brand experiences, partnerships, campaigns, and proprietary platforms - and they just made the 2023 Inc 5000 list!!



As Yadira recently posted, "5 years ago we set out to build something new: an output agnostic agency that could not be pigeonholed, where creativity knows no bounds. Fast forward to today, and #teamverb consists of 40 creatives spanning from coast to coast, making marketing waves around the globe. 🌎 As Inc. noted, we’ve seen 320% growth in the past 3 years, and we’re just getting started… 📈"



IN THIS EPISODE

- Why Brands Turn to verb for Solutions

- The Scariest Yet Most Rewarding Move They Ever Made

- This is by Far The Biggest Challenge Black Female Entrepreneurs Face

- Why Building Authentic Communities Matters 

- You Don't Have to be an A**hole to Be the Person at the Top 



EPISODE BY THE MINUTE

00:00 - Teaser 

00:50- intro 

00:53- Guest intro

02:11 - How Shauna met 

02:39 - What is verb ? 

06:24 - The Story Behind Verb’s Halloween Party Theme 

10:00 - How They Overcame Their Biggest Fears 

15:37 - How They Lead vs How They were Lead 

23:01 - History of Their Partnership 

26:27 - The Biggest Challenges Black Women Face in Business 

30:01 - The Importance of Building Communities in the Workplace 

48:19 - Lessons They’ve Learnt as Founders 

51:21 - What Trends To Expect in 2024

53:01 - Key Takeaways

53:57 - Wrap Up



Continued thanks to our Founding Partners Felicia Hall Allen & Associates, CMD, Hijinx, and Influence Media Agency.



#podcast #THIS #leadership #leaders #agency #authenticity #impact #blackfemalebusinessowners #womeninbusiness #slgimpact