I love marketing. And I enjoy creating systems that rev up my marketing programs. In this episode, I give a lot of tips on mailing lists – the ones that I use the most and that I think are the best.


Direct mail is still and yet a workhorse for bringing in good leads, so the better the lists, the better the leads.


Top of my list of lists has always been absentee owners. I’ve stuck with that as my favorite for many years. But there are others as well.


I throw in a couple of little-known lead sources for good measure. One that has to do with Zillow. Easy stuff.