In this Episode of the Real Business Owners Podcast, We dive into the dynamic world of business with entrepreneurs who've mastered the art of innovation and risk-taking.

Join Trevor and Kale as they sit down with Jesse Rubenfeld and Tom Zehentner to explore the transformative power of learning and applying new skills to create a positive impact. In a recent episode, they unravel the intricacies of FinOptimal's revolutionary software, Accruer, designed to streamline accrual-based accounting for accounting firms. Discover how this game-changing tool is reshaping financial management, making it more user-friendly and efficient.

The conversation takes you on a journey through the speakers' experiences in the accounting and software development industry. Learn about the shift from cash to accrual accounting, the challenges of managing developers, and the importance of effective communication between sales and engineering teams. Gain insights into the struggles of prioritizing new features and managing the growth of a software product.

But it's not just about business strategies. This podcast is a beacon of motivation, encouraging a proactive attitude in learning new skills and making life better. Explore the concept of "switchers" – individuals unafraid to switch careers or learn new skills to enhance their lives. Trevor and Kale share their own experiences, emphasizing the significance of taking risks, betting on oneself, and ignoring the naysayers.

Discover the joy of making a positive impact on clients' lives and the satisfaction of running a mission-driven business. From the challenges of entrepreneurship to the rewards of integrity and quality in product development, "Real Business Owners" is your go-to source for inspiration, motivation, and success stories.

Want to hear more from Jesse and Tom?
Follow him on Instagram: finoptimal


Or listen to their Podcast: Not Another Accounting Podcast




Video of this podcast is available at ⁠⁠⁠⁠⁠⁠YouTube.com/RealBusinessOwners⁠⁠⁠⁠⁠⁠.


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Need bookkeeping or accounting services for your business?Reach out to Easier Accounting at 888-620-0770 or by visiting ⁠⁠⁠⁠⁠⁠EasierAccounting.com⁠⁠⁠⁠⁠⁠.


Interested in fixing your credit? Visit ⁠⁠⁠⁠⁠⁠SixtyDayCreditRepair.com⁠⁠⁠⁠⁠⁠.