040 - Launching A Survey Solution Business for E-commerce with Matt Bahr, CEO at Fairing

Ready For Launch: How To Build A Startup

English - April 12, 2023 13:33 - 57 minutes - 53.2 MB - ★★★★★ - 2 ratings
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Previous Episode: 039 - Launching a Global Mentorship Platform Business, with Felix Lee, Co-Founder of ADPList

Next Episode: 041 - How To Launch a Content-native E-commerce Platform, with Rishabh Jain - Co-Founder & CEO at FERMAT

Welcome to another episode of Ready For Launch. I’m your host Ian Black. Every episode, I talk to founders of early-stage companies about how they launched their business into the world.

This week I’m talking with Matt Bahr, CEO at Fairing.

Among many things, we discuss:

The importance of the voice of the customer as a data source
How brands use surveys to improve their products
Finding product market fit through failure
The shift in mindset required to go from running a bootstrapped company to a venture backed company.
Choosing a cofounder
Renaming the brand
Why you should dogfood your own products

So sit back and enjoy the show

Links:

Company Site

https://fairing.co/

Matt LinkedIn

https://www.linkedin.com/in/matthewbahr/

Matt Twitter

https://twitter.com/mattrbahr

Blog Post on databases

https://fairing.co/blog/postgres-database-shopify-data-developer-not-required

Twitter Mentions

@mattrbahr