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When designs fail we can take on damaging mindsets while we're deciding our next steps, and this can lead us to bad decisions. We explore this and give some examples of pitfalls. We also talk about what to do within the design-realm to prepare for and combat those mindsets. Finally, I share my mantra when designing activities get tough with failures.  

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About me
Dianna Deeney helps product designers work with their cross-functional team to reduce concept design time and increase product success, using quality and reliability methods.

She consults with businesses to incorporate quality within their product development processes. She also coaches individuals in using Quality during Design for their projects.

She founded Quality during Design through her company Deeney Enterprises, LLC. Her vision is a world of products that are easy to use, dependable, and safe – possible by using Quality during Design engineering and product development.