Writing copy for web pages, landing pages, or marketing messages requires knowing what your audience can relate to and, most importantly, connecting at the right level. In this episode, Juliet Clark interviews brand and product strategist Tracy Hazzard about the secret to marketing the right way and effectively promote your product or service. Getting your message across by connecting with the right emotion and capturing people’s perception is key to selling for a better and more successful product. Grow a great business by learning more about connecting with the right audience and hitting their pain points on today’s show.


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