2. Kindness and Capitalism | Jess Greenwood
Progress Through Creativity
English - April 24, 2020 04:00 - 27 minutes - 32 MBMarketing Business News Business News cannes lions progress advertising business creativity marketing Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Creativity Can Help Save The Walruses | Alan Jope
Jess Greenwood is the newly appointed Global Chief Marketing Officer at R/GA, the international agency and multi-Lions winning transformation consultancy.
Getting to grips with a new role is always challenging, but how do your priorities need to shift when a global pandemic hits, your clients' needs change overnight and certain advice and approaches become outdated within weeks or even days within being given?
Jess talks about the early signs of change and new opportunity, something that is not easy to talk about given the sensitivities around the current climate.