88. How to Get Started as a Programmatic Media Trader

The Programmatic Digest

English - June 28, 2022 06:00 - 40 minutes - 110 MB - ★★★★★ - 23 ratings
Business advertisinganalytics digitaladvertising displayads heleneparkerconsulting paidmedia programmatic programmaticadvertising programmaticmedia programmaticsensei search Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: 87. Knowing Your Value as a Marketer

Next Episode: 89. Identity Solutions and the Current State of the Programmatic Industry

We welcome Nima Fallahi of GroupeConnect to the Sensei’s corner. Nima is a Senior Programmatic Analyst at GroupeConnect, a full-service marketing company based in Boston, Massachusetts. In this episode, Nima and I discuss life as a programmatic media trader and what it’s like when you first enter the programmatic media industry. We also take a deep dive into Nima’s programmatic media journey.

Timestamp:

01:33 - Nima’s Introduction

02:44 - What is programmatic media? A simplified definition.

08:08 - Nima’s programmatic media journey

15:15 - Challenges you may face in programmatic media

28:46 - 3 Takeaways from Today’s Episode

32:51 - Nima’s 2 Wins and A Challenge

36:19 - Nima’s Fun Fact

38:04 - One Thing Nima Wish He Knew Before

Guest Information:

Nima Fallahi- Senior Programmatic Analyst of GroupeConnect LinkedIn

Meet Our Team: