Phil Davis, Professional Namer of Things

Products of the Mind: A Conversation About the Intersection of Business + Creativity

English - December 21, 2015 08:30 - 40 minutes - 32.9 MB - ★★★★★ - 75 ratings
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Products of the Mind Episode 11: Phil Davis, Professional Namer of Things

Welcome to Episode 11 of Products of the Mind. On this episode, I speak with Phil Davis of Tungsten Branding.

Phil Davis, Professional Namer of Things

What do businesses like P.O.D.S., Big Earth Landscape Supply, and Starmark Pet Products have in common? They all needed help naming their brand, and Phil Davis of Tungsten Branding helped them name their vision.

Ever wonder how to create a commonly understood name for your brand that can still be owned? Have you had problems with restrictive domains? Do you know how the size and scope of your company can impact brand naming and recognition? Can’t decide between The Pope and Lady Gaga as your spokesperson? Listen in as Phil explores the common issues that entrepreneurs and large businesses alike deal with when it comes to naming their brand or rebranding their name.

Also: what’s unique about Tom’s Shoes, how to not get stuck in the left-brain world, and how kickboxing and exercise can purge your brain of that pesky creative carbon buildup.

Learn more about Phil Davis and Tungsten Branding here: http://tungstenbranding.com/

Some things mentioned in this episode:

http://starmarkacademy.com/
http://www.pods.com/
http://try.avumo.com/
http://www.toms.com/
http://www.bigearthsupply.com/

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The Credits

As always, the music for this episode was provided by Le Chateau. The track name is “Bury You.” Go buy it on Soundcloud!

Products of the Mind is produced by Mana Monzavi.