In this Sellernomics Podcast episode, Rachel Hasson talks about How to Write Your Amazon Listings Without Being a Copywriter. Rachel will also talk about the difference between an IMPULSIVE buyer VS. STRATEGIC buyer? How do you know if you PRODUCT SOLVES A PROBLEM OR ACHIEVES A GOAL? How do you FIND out WHO YOUR BUYER PERSONA IS! What should people know about BRAND DEMOGRAPHICS? Define your product FEATURES VS. BENEFITS. How to FIND A UNIQUE SELLING PROPOSITION. What is the importance of BULLET POINTS? Define the structure of a PRODUCT DESCRIPTION. Why are REVIEWS ARE A GREAT RESEARCH RESOURCE? - #RachelHasson #evolveadagency