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VIDEO - 037: Tracking Trigger Events: How LeadSift Tracks Leads and Books Meetings Without Using ‘Static’ Prospecting
The Predictable Revenue Podcast
English - December 28, 2017 10:00 - 43 minutes - 235 MB Video - ★★★★★ - 33 ratingsManagement Business Entrepreneurship outboundsales sales predictablerevenue saas salesrep sdr Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
On this edition of The Predictable Revenue Podcast, host Collin Stewart welcomes Tuak Das, CEO of Halifax’s LeadSift, a sales intelligence platform that generates qualified leads from public web.
Tukan is a veteran developer, entrepreneur, and company founder, with experience leading development teams and numerous startups focused on social media monitoring and lead generation.
Throughout the pod, Collin and Tukan step away from building lists, making cold calls and drafting email drips to do a deep dive on Tukan’s innovative prospecting method based on trigger events. Highlights include: Tukan’s positive response rates using trigger events (3:06), tracking your competitors (13:15), tracking job changes (19:56), tracking event attendees (21:24), tracking RFPs (24:05), tactical tips on finding triggers (27:08).