Five Biggest Mistakes Hardware Startups Make with Customers with Dave Millman of BizDev Global

In this episode I talk with Dave Millman of BizDev Global who specializes in helping hardware startups find their first customers. Today, we'll be discussing 5 of the biggest mistakes that hardware startups make when it comes to customers.

Dave is an expert with decades of experience helping tech startups find customers. He even had the opportunity to work with Steve Wozniak on a new product that he developed after first leaving Apple.

As we discuss in great detail, way too many entrepreneurs begin their hardware product journey by completely ignoring the customer. The typical entrepreneur starts with the product, and then eventually works toward the customer after development is nearly complete. This is backwards. For real success, it is critical that you first begin with the customer and then work with them toward the product.

This is a much smarter strategy than spending months or years, and likely thousands of dollars, developing a new product without starting with the customer. The biggest mistake I see entrepreneurs make is they assume that they really know what other people want. Incorrect assumptions like this are the death for many hardware startups.

In this interview Dave shares five of the biggest mistakes he sees hardware startups make when it comes to customers. This is a interview you will not want to miss!