What's in a (Brand) Name?
Precursa: The Startup Journey with Host Cynthia Del'Aria
English - May 21, 2021 09:00 - 42 minutes - 38.9 MBEntrepreneurship Business Technology tech start ups founders denver cynthia cynthia del'aria entrepreneurship technology investing entrepreneurs precursa Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Removing Bias and the Founder Ego
Next Episode: Founders Session: Putting the "Fun" Back in Fundraising
Branding, naming, content strategy, marketing, advertising... What's a startupper to do? In this episode, we discuss how Precursa got it's (rather wonderful) name, how the brand was designed, and how we are building a plan to get that name and brand out to the masses.
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