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Episode 84: Lauren Reed: Reed Public Relations
PR Talk
English - May 27, 2020 21:00 - 43 minutes - 38.5 MB - ★★★★★ - 27 ratingsCareers Business amyrosenberg digitalmarketing prtalk publicrelations veracity Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Episode 83: Dan Lee: Finding a Job During Coronavirus
Next Episode: Episode 85: Mac Prichard: Job Seeking During COVID-19
How a Consumer-facing PR Agency Pivoted During Coronavirus PR teams are at an advantage right now, putting our delicate messaging and story-telling skills to use.
You may not think that now is the best time for a small PR agency to change direction, but that is exactly what Reed Public Relations had to do. As stay home orders were given, so were requests to pause or cancel campaigns at Lauren’s firm. So in response, Lauren set up a free COVID-19 Hotline to help. In turn, even though her new office sits vacant, her firm had its best April ever.
Read the entire write-up at https://www.veracityagency.com/podcast/lauren-reed/