EP130 - Paid Search Madlibs

#PPCChat Roundup - Behind the Scenes of Paid Search

English - November 26, 2020 08:09 - 39 minutes - 36.6 MB
Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: EP129 - GA4

Next Episode: [EP131] #PPCChat 011220 - Where is Google headed

#ppcchat Twitter discussion that runs on Tuesdays at 5pm GMT - Led by Julie F Bacchini (@NeptuneMoon)
Q1: Branded search campaigns are ________?
Q2 Competitor search campaigns are ___________?
Q3 Performance projections are ____________?
Q4 The sales funnel is ____________ (relative to PPC)?
Q5 The most overrated thing in PPC is ______________?
Q6 The most underrated thing in PPC is ____________?
Q7 What controversial or against the grain PPC opinion do you have that has not been covered yet?