Additional Marketing Strategies to Grow Your Business - S01 Ep 10

Portrait Session: The Photography Podcast for Portrait Photographers

English - July 31, 2018 12:00 - 1 hour - 59.7 MB - ★★★★★ - 133 ratings
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Previous Episode: SEO and Building an Organic Web Presence for Your Business - S01 Ep09

Next Episode: Managing Life as You Transition to Your Job as a Photographer - S01 Ep11

In todays episode we talk about additional marketing strategies to help you grow your business. Then, on sticking points, Connor sits down with Pete Lagregor to discuss ways he can convert traffic coming to his website into actual bookings.

Step 9 Developing additional marketing strategies

Will you operate on word of mouth? If so, is there a way you can encourage that further?

Referral programs

Clear expectations for tagging/photo credit on social media

Relationships with other businesses

Facebook has become a marketing monster

Social media as marketing

Facebook/Instagram/Pinterest ads

Facebook groups

Hashtags and tagging

Plan things ahead of time. When Creating advertisements don’t just ask what it is doing, but how it is doing it and how that will encourage others to follow through on their end.

Think creatively about what needs your ideal client has that only you can fill or that you can fulfill in an easier, cheaper, faster, or better quality than others in your market.

PEOPLE WILL NOT COME TO YOU, YOU HAVE TO GO TO THEM