Ponderings from the Perch artwork

Getting from Point A to Point B with Marketing

Ponderings from the Perch

English - February 17, 2023 06:00 - 20 minutes - ★★★★★ - 110 ratings
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So you want to be the top dog, or rather the top bird? How do you do that? It starts with breaking down the journey from Point A to Point B.

Join Little Bird Marketing CEO, Priscilla McKinney as she guides you through organizing your marketing, proactive planning and mindset shifting needed to put your goals together T
Since organized marketers are 674% more likely to report success and proactive planners are 3x more likely to report success, the proof is in the pudding. Success means planning your marketing strategy in advance. Yet you can’t start planning without understanding your current marketing efforts. This is where clarity comes in. What is your “Point A”?

Welcome to the Order of the Phoenix. While Little Bird Marketing won’t be offering anyone a train ticket to Hogwarts, Priscilla shares tons of free resources, including the Order of the Phoenix Marketing Assessment Quiz to evaluate your brand’s marketing strategy and the best way to push your efforts forward. Everyone loves a good quiz!

Once you get clear about where you are currently, she offers clear steps needed to move to what you define as “Point B”.  Using the super helpful (and really crib-able) Little Bird Marketing proprietary SOAR™ System she explains how it can be done systematically. In fact, with the SOAR™ System, our team creates a sustainable lead generation system in just 90 days. Our approach is designed to confidently achieve both short-term and long-term revenue goals, without sacrificing your other priorities. Learn more about the “done for you” and “do it yourself” approaches to the SOAR™ System. 

So are you a Parakeet, Parrot, Peacock, or Phoenix? Take the Marketing Assessment quiz to get the pulse on your marketing strategy. Whiz on over and take the quiz: https://littlebirdmarketing.com/marketing-assessment/
Shoutout to our episode sponsor: Fieldwork!
Searching for a research partner to handle the details of your next qualitative project? When we say Fieldwork can handle it all, we mean it. From world-class facilities to low incidents recruitment, their team of experts handles the details so you can stay focused on the research. Say goodbye to traditional focus group rooms and recruitment tactics. As market research has grown from the standard focus group to incorporate other innovative methodologies and technologies, Fieldwork has expanded along with it with facilities nationwide and sophisticated global recruitment services. Their detail-oriented staff partners with you to achieve great insights. Focus on the research Fieldwork will do the rest. 

So you want to be the top dog, or rather the top bird? How do you do that? It starts with breaking down the journey from Point A to Point B.


Join Little Bird Marketing CEO, Priscilla McKinney as she guides you through organizing your marketing, proactive planning and mindset shifting needed to put your goals together T

Since organized marketers are 674% more likely to report success and proactive planners are 3x more likely to report success, the proof is in the pudding. Success means planning your marketing strategy in advance. Yet you can’t start planning without understanding your current marketing efforts. This is where clarity comes in. What is your “Point A”?


Welcome to the Order of the Phoenix. While Little Bird Marketing won’t be offering anyone a train ticket to Hogwarts, Priscilla shares tons of free resources, including the Order of the Phoenix Marketing Assessment Quiz to evaluate your brand’s marketing strategy and the best way to push your efforts forward. Everyone loves a good quiz!


Once you get clear about where you are currently, she offers clear steps needed to move to what you define as “Point B”.  Using the super helpful (and really crib-able) Little Bird Marketing proprietary SOAR™ System she explains how it can be done systematically. In fact, with the SOAR™ System, our team creates a sustainable lead generation system in just 90 days. Our approach is designed to confidently achieve both short-term and long-term revenue goals, without sacrificing your other priorities. Learn more about the “done for you” and “do it yourself” approaches to the SOAR™ System


So are you a Parakeet, Parrot, Peacock, or Phoenix? Take the Marketing Assessment quiz to get the pulse on your marketing strategy. Whiz on over and take the quiz: https://littlebirdmarketing.com/marketing-assessment/

Shoutout to our episode sponsor: Fieldwork!

Searching for a research partner to handle the details of your next qualitative project? When we say Fieldwork can handle it all, we mean it. From world-class facilities to low incidents recruitment, their team of experts handles the details so you can stay focused on the research. Say goodbye to traditional focus group rooms and recruitment tactics. As market research has grown from the standard focus group to incorporate other innovative methodologies and technologies, Fieldwork has expanded along with it with facilities nationwide and sophisticated global recruitment services. Their detail-oriented staff partners with you to achieve great insights. Focus on the research Fieldwork will do the rest.