Lo-tech crashes hi-tech political campaign tactics

Technology increasingly defines modern life, and that is especially so in political campaigns. But for all the sophisticated polling models and ways of raising money in politics, a new organization is betting that a very old school way of doing things will help boost turnout. Senior staff writer Bridget Bowman joins Political Theater to talk about Vote Tripling, a group that's using behavior science to drive voter turnout for Democrats, and how it might affect some key races in the battle for Congressional majorities in the Senate and House.
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Technology increasingly defines modern life, and that is especially so in political campaigns. But for all the sophisticated polling models and ways of raising money in politics, a new organization is betting that a very old school way of doing things will help boost turnout. Senior staff writer Bridget Bowman joins Political Theater to talk about Vote Tripling, a group that's using behavior science to drive voter turnout for Democrats, and how it might affect some key races in the battle for Congressional majorities in the Senate and House.

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