Is Google Podcasts too late or just in time?

Episode #009

We talk about Google’s June 2018 announcement of their stand-alone podcasting app launch.

We do some thinking on why 55 percent of all US users and 86 percent of the world are on phones with the Android OS, but Google Podcasts only account for only 0.9 percent of total listens. Why?

What did we learn?

The biggest complaint about Google Podcasts is that it’s an app and not native to Android OS like Apple Podcasts is to iOS.

Even if someone DOES download the app, does the app have everything you want in a podcast-listening application? Only for those who don’t know what podcasting is

Not everyone is in the Google Ecosystem… Yet! Google Podcasts is all about connecting people to Google Assistant and having a podcast player they can use in the car.

This is not an attempt by Google to put your favorite podcast app out of business. This is Google’s on-ramp to podcasting if you’ve never listened to podcasts before.

This is Google’s slow move toward the future where they move past directories and jump straight into audio indexing. Checkmate!

Additional Reading

Why doesn’t anyone use Google Podcasts?

Closed-captioning is coming to Google Podcasts

Google app 9.0 preps Podcasts transcription, rounded Assistant, 9to5G shout-out

Why the new Google Podcasts app is a big deal: and why there are no auto-downloads

Making sense of Google’s podcast flip-flop

Why is the Google Podcasts App Failing So Hard?

Quotes

“I think the power-listeners who criticize Google Podcasts for being too simple and misses the point. It’s like a wine connoisseur criticizing a child for drinking a Capri Sun.”
— Daniel J. Lewis

“The new podcast app is but one tiny piece of a much grander goal.”
— JR Raphael

Transcripts

JSON Transcript

SRT Transcript

Support the Show

Every episode is a work of passion that requires a lot of coffee! We research, read, record, mix, edit, and produce every episode ourselves.

We would greatly appreciate it if you could do two things for us:

FEEDBACK: Send us a quick note of encouragement to us. This keeps us going when times get tough!

VISIT: If you enjoy this podcast, please consider visiting our website at podwrecked.com!

Thank you for taking the time to listen. You are appreciated!

Start Your Own Podcast

Podwrecked is an Oncetold Production. If you need a partner in telling your podcast story, consider using oncetold.us.