Professional Services Growth and Marketing
169 episodes - English - Latest episode: 8 months ago - ★★★★★ - 22 ratingsWelcome to Professional Services Growth and Marketing, the podcast that dives deep into the strategies and success stories driving the growth of professional service firms. If you're an entrepreneur, leader, or professional in the realms of law, accounting, architecture, medicine, and more, this podcast is your essential resource for insights, inspiration, and actionable advice.
Hosted by Emerald City Productions team members, a seasoned expert marketing agency in the field of professional services marketing, this podcast is a treasure trove of wisdom extracted from the frontlines of industry growth. From small boutique firms to established giants, we bring you real-life tales of how businesses like yours have overcome challenges, harnessed opportunities, and transformed their visions into remarkable success stories.
Explore the Emerald City Productions website to learn more about the expertise and experience that fuels our podcast. Our episodes feature captivating conversations with thought leaders, innovators, and practitioners who share their journeys to prominence. Discover the tried-and-true strategies they employed to build strong client relationships, enhance their brand presence, and navigate the evolving landscape of professional services.
In each episode, you'll gain access to:
Inspirational Narratives: Hear firsthand accounts from professionals who turned their firms into thriving enterprises. Their experiences offer a roadmap for your own journey to growth.
Strategic Insights: Uncover the latest marketing techniques, digital strategies, and business development tactics tailored specifically for professional service providers.
Client-Centric Approach: Learn how to prioritize client needs, build trust, and deliver exceptional value, all while differentiating your firm in a competitive market.
Industry Trends: Stay ahead of the curve with discussions on emerging trends, regulatory changes, and technological innovations impacting professional services.
Practical Tips: Walk away from each episode with actionable tips you can implement immediately to fuel your firm's growth.
Whether you're a seasoned industry veteran or just starting out, Professional Services Growth and Marketing is your go-to resource for transforming your professional service firm into a thriving, client-focused powerhouse. Subscribe now to join us on this exciting journey of learning, growth, and success.
Visit emeraldcitypro.com for more insights, resources, and to stay updated on the latest episodes. Remember, your success story starts here!
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Episodes
Welcome to Professional Services Growth and Marketing
November 13, 2023 18:54 - 2 minutes - 3.06 MBWelcome to Professional Services Growth and Marketing, the podcast that dives deep into the strategies and success stories driving the growth of professional service firms. If you're an entrepreneur, leader, or professional in the realms of law, accounting, architecture, medicine, and more, this podcast is your essential resource for insights, inspiration, and actionable advice. Hosted by Emerald City Productions team members, a seasoned expert marketing agency in the field of professional...
167: 2023 State of Podcast Guesting Report with Tom Schwab
February 01, 2023 10:00 - 36 minutes - 33.9 MBTom Schwab is known as the father of Podcast Interview Marketing. Beyond just podcast guesting, he saw in 2013 how targeted podcast interviews could drive an inbound marketing machine. He has appeared on over 1,500 interviews and his company, Interview Valet, has served over one thousand leading brands, consultant, and non-fiction authors on over fifty thousand interviews since 2015. Tom is an author, speaker, and teacher. His book Podcast Guest Profits: How to grow your business...
166: RedCircle founder Mike Kadin
January 25, 2023 10:00 - 24 minutes - 22.4 MBMike is the founder and CEO of RedCircle, a platform that equips podcasters with strong tools to support their efforts to advance, make money, and gain attention. By providing podcasters with the same tools as major publishers, RedCircle's technology enables podcasters to compete on an even playing field. To advance the audio advertising market for independent creators, Mike combines his technical training and experience in the podcasting sector. *** Brand You Funnels (first month free...
165: How to get booked on podcasts part 2
November 02, 2022 09:00 - 14 minutes - 13.2 MBHere's part 2 of how to get booked on podcasts thanks to a bunch of things I've learned over the past few years. Special thanks to Angie Trueblood for much of this knowledge. In this episode we'll cover developing your pitch and press kit, finding podcasts to pitch, and then being a successful guest. https://thepodwizegroup.com/ *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana...
164: How to get booked on podcasts part 1
October 26, 2022 09:00 - 7 minutes - 7.22 MBOver the next 2 episodes I'm going to teach you how to get booked on podcasts thanks to a bunch of things I've learned over the past few years. Special thanks to Angie Trueblood for much of this knowledge. In this first episode we'll cover why you should appear as a guest on podcasts and the first 2 steps in pitching other podcasts... having a goal and figuring out who is the ideal audience you want to reach. https://thepodwizegroup.com/ *** Brand You Funnels (first month free) - https...
163: Private Podcasts with Nora Sudduth of Hello Audio
October 19, 2022 09:00 - 24 minutes - 22.5 MBNora Sudduth, is the Co-founder of Hello Audio, and a leading marketing strategist. She has helped businesses sell over $500M of products and services online. Nora has over 20 years of experience working with startups to Fortune 500 companies. From market positioning and messaging to offers and sales strategies, she’s consulted on thousands of campaigns to help businesses have authentic and compelling conversations with their clients. https://helloaudio.fm/ *** Brand You Funnels (first...
162: Premium Content and Membership Sites
October 12, 2022 09:00 - 10 minutes - 10.1 MBTaking time to create premium content can offer you an opportunity to monetize your podcast by providing content to a smaller part of your audience that they can’t get on your regular podcast. Apple Premium - https://podcasters.apple.com/support/892-apple-podcasters-program-overview HelloAudio - https://helloaudio.fm/ Glow - https://glow.fm Memberful - https://memberful.com Patreon - https://patreon.com *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/...
161: The State of Podcasting in 2023
October 05, 2022 09:00 - 21 minutes - 20.2 MBWant to hear my thoughts on podcasting in 2023? This episode provides them. I share interesting info about how many active podcasts there are, how to make your podcast better and grow an audience in 2023, how to monetize, and why podcasts are still the best form of content marketing to pursue. *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap...
160: Batch Recording Your Podcast Episodes
September 28, 2022 09:00 - 8 minutes - 7.86 MBBatch Recording allows busy podcasters to get so much done and release episodes every week. Just like a factory, you produce multiple episodes in one recording session. *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/podcaststrategies or email me at danny@emeraldcitypr...
159: The Truth About Monetizing Through Advertising and Sponsorships
September 21, 2022 09:00 - 7 minutes - 7.37 MBFinding advertisers for your podcast can be difficult for smaller podcasts but is a viable option for all podcasts if you use the right strategy. *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/podcaststrategies or email me at [email protected] *** Are you i...
158: Filler Words and What To Do With Them When Editing
September 14, 2022 09:00 - 12 minutes - 11.5 MBUmm, err, uhhh, like, ya know, just, sorta, right? Filler words can be bad things and good things when it comes to podcast editing. In this episode, I share some thoughts on filler words that you may not have considered including some research that covers understanding, gender factors, and more. Resources: https://psycnet.apa.org/record/2022-82550-001 https://www.researchgate.net/publication/275005568_Um_Who_Like_Says_You_Know_Filler_Word_Use_as_a_Function_of_Age_Gender_and_Personalit...
157: Podcast Editing Techniques and Philosophies
September 07, 2022 09:00 - 9 minutes - 8.5 MBHow much editing is too much editing? That's what I'm discussing today. Join me as I share some steps you can take to make better edits in your podcast episodes. Resources: https://blog.pacific-content.com/editing-um-dialogue-28725d12ef29 *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: https://dannyozment.com/roadmap Questions? https...
156: Why Your Podcast Cover Design Matters
August 31, 2022 09:00 - 12 minutes - 11.4 MBEven though podcast recording is mainly an audio content medium these days, you do need to have some visual components, and chief among those items is your podcast cover artwork, also known as podcast artwork, podcast cover art, cover art, podcast tile, and more. A lot of new listeners will discover your podcast via their podcast directory, where your cover image will be the first thing they see and how they learn about your podcast brand. You want your cover art to appeal to them and invite...
155: Authenticity in Podcasting is Important
August 24, 2022 09:00 - 6 minutes - 6.02 MBAuthenticity is key in podcasting. In this episode I cover why you should tell your story and share your real life; the good, bad and the ugly, the importance of interaction with your listeners, and how engagement from your audience is an important indicator of the quality of your content. *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: h...
154: Better vocal health for podcasters
August 17, 2022 09:00 - 14 minutes - 13.6 MBYou just ran out of batched podcast episodes and you plan to record a few episodes tomorrow. You wake up in the morning and your voice is gone. What do you do? You attended a conference over the weekend and did way too much late night networking and picked up a cold from the flights. But you have a keynote in 48 hours. What do you do? In this episode you will learn: 1. Several quick fix remedies or cures for a scratchy throat or a lost voice 2. Long term vocal health strategies for p...
153: Boost Your Creativity
August 10, 2022 09:00 - 7 minutes - 6.66 MBHow many of you are sitting here right now, and you don’t have a topic for your next blog post or podcast episode, or live video? Do you have that sinking feeling in your stomach, knowing you need to create something, but you have no idea what it is going to be? Man, that feeling sucks doesn’t it? I hate it when I’m staring down at my fingers floating over the keyboard, trying to think of that next great line of copy for a sales page, or an important email… Have you ever heard someone say,...
152: Proximity Blindness
August 03, 2022 09:00 - 8 minutes - 7.69 MBProximity blindness, or the inability to see the forest for the trees, i the achilles heel of many unsuccessful podcasters or business owners. I discuss that topic today. *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/podcaststrategies or email me at danny@emeraldcity...
151: 3 common questions I get
July 27, 2022 09:00 - 11 minutes - 10.3 MBI take time today to answer the 3 most common questions I'm getting lately. 1. How do I monetize my podcast? 2. How do I grow my audience? 3. What equipment should I buy? *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/podcaststrategies or email me at danny@emeraldcity...
150: Repurposing your podcast episodes
July 20, 2022 09:00 - 9 minutes - 9.03 MBIn this episode I share 12 ways that you can repurpose your podcast episodes so that you can save time and money. *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/podcaststrategies or email me at [email protected] *** Are you interested in starting or growing...
149: Podcast Types, Formats, and More
July 13, 2022 09:00 - 8 minutes - 8.29 MBWith over 400,000 active podcasts available for podcast listeners and some directories claiming more than 4 million podcasts available in their apps, there is likely a podcast format or podcast genre available for any search term you can think of. Let's explore some of the show types and formats and how they can affect your business. *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://as...
148: Podcast Interview Skills 101
July 06, 2022 09:00 - 11 minutes - 10.4 MBInterviews are the most popular podcast episode format but most podcasters have never had training in how to prepare for and perform interviews. If you need a quick Interviews 101 course, take a listen to this episode. *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/pod...
147: Digital Product Training with Monica Froese
June 29, 2022 09:00 - 41 minutes - 38.5 MBToday I welcome back Monica Froese to help us learn how to choose the right digital product for our businesses. Website: https://monicafroese.com/danny Podcast: Empowered Business Podcast™ https://monicafroese.com/podcast Social links: https://instagram.com/monica.froese *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadm...
146: Recent news and updates
June 22, 2022 09:00 - 13 minutes - 12.6 MBIn this episode I bring you up to speed on some of the latest developments in the podcasting world. This includes Apple Follower metrics and rankings, why you should go for a more focused audience, Edison Research's Infinite Dial 2022, crowded podcast categories, understanding rankings, and why your audiograms aren't working. Apple Follower Metrics - https://podcasters.apple.com/3142-march-2022-creator-updates Apple Chart Rankings - https://podcasters.apple.com/support/3146-apple-podcas...
145: REPLAY - How to add value for your podcast listener
June 15, 2022 09:00 - 18 minutes - 17.1 MBToday I take a peek behind the curtain at Emerald City Productions to show you why we provide certain services in our production packages that allow our clients to repurpose their podcast episodes into several different pieces of content. https://emeraldcitypro.com/services *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: https://dannyozm...
144: REPLAY - These should be your first 5 episodes
June 08, 2022 09:00 - 10 minutes - 9.77 MBNo matter when podcast listeners discover your show, they will most likely go back to episode #1 and start listening from the beginning after enjoying one of your current episodes. It's extremely important to plan out your first 5 episodes so that your listeners know your story, know why you are podcasting, and immediately get value from listening. In this episode, I lay out the first 5 episodes that all podcasters should have when they start their podcast. *** Brand You Funnels (first m...
143: REPLAY - The 7 Biggest Mistakes Podcasters Make When Starting Out and How to Avoid Them
June 01, 2022 09:00 - 56 minutes - 52.2 MBYou might be surprised to learn that I see several mistakes that are quite common for many first-time podcasters. While it’s a good thing to learn from your mistakes, it’s just as effective (and so much easier) to learn from the mistakes of those who walked the same road before you. Producing a professional podcast that people will want to listen to is difficult, but there’s no reason for you to go through so much trial-and-error. Trial-and-error is the downfall of many entrepreneurs who ...
142: REPLAY - Best Practices for Backing Up Your Podcast Episodes
May 25, 2022 09:00 - 7 minutes - 7.33 MBAre you still recording your podcast to the internal hard drive of your computer? Stop right now and listen to this episode to find out what you need to be doing to prevent losing episodes when your computer or hard drive crashes. In this episode... External Hard Drives Clones Cloud Back ups Hosting Platforms Resources: External Hard Drives - https://amzn.to/339ttfH or https://amzn.to/2r9PRrM Super Duper Cloning Software - https://www.shirt-pocket.com/SuperDuper/SuperDuper...
141: The Easily Distracted Podcaster - Strategies To stay on Track with Amber Hawley
May 18, 2022 09:00 - 38 minutes - 35.2 MBAmber Hawley is a licensed therapist and lifestyle strategist who works with entrepreneurial individuals and couples with the emotional side of business. She is the owner of a therapy practice in Silicon Valley, host of The Easily Distracted Entrepreneur and Couples Fix podcasts, wife, mom of three kids, and Marvel movie super fan. Amber originally worked in the tech industry but her love for people led her to pursue a career where meaningful relationships are at the center of every thing sh...
140: How To Get Paid, Get Profitable, and Keep More of the Money You Earn with Jessica Mae Stafford
May 11, 2022 09:00 - 29 minutes - 27.5 MBDo you want your business to get profitable and keep more of the money you make? Who doesn't! Well my CFO Jessica Mae Stafford from The Bottom Line CPA is here today to help us with all of the above. In this episode: Biggest mistakes online businesses make? How do you make sure people pay you on time? What is profit and how should we treat it? Taxes and the IRS. What are most businesses missing? Resources: https://www.thebottomlinecpa.com/ *** Brand You Funnels (first month free...
139: More Tips I've Been Sharing
May 04, 2022 09:00 - 11 minutes - 10.7 MBBringing you up to date on some of the latest tips I've been sharing. Topics include... Podcast Pitching How to Make Your Podcast a Hit Libsyn updates How to Access Client-Side Advanced Stats Podcast Hall of Fame How to Get Promoted on Apple Podcasts Resource URLs: pitching: https://paulollinger.medium.com/dear-podcast-publicist-c574dc197c13 hits: https://www.bloomberg.com/news/newsletters/2022-01-09/podcasting-hasn-t-produced-a-new-hit-in-years Libsyn5 walkthrough: h...
138: Recording, Editing, Mixing, and Mastering Podcasts
April 27, 2022 09:00 - 22 minutes - 21.1 MBIn this episode, I walk you through the steps in the podcast production process, show you how we handle these steps at Emerald City Productions, and answer listener questions related to all these production steps. *** Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 Asana Project Management (first month free) - https://asana.grsm.io/3z7jerh6p9mj *** Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/...
137: Tips I've Been Sharing Recently
April 20, 2022 09:00 - 11 minutes - 10.2 MBIf you aren't on my email list, you may have missed some of these tips I've been sharing over the last 6 months weekly with my email list. If you are interested in joining, head to https://dannyozment.com/roadmap now. Resources mentioned today: Instagram Link Stickers - https://www.theverge.com/2021/10/27/22748303/instagram-link-stickers-stories-everyone-rolling-out-test Amazon Podcaster Tools - https://podcasters.amazon.com/promotional-tools Rephonic 3D Audience Graph - https...
136: Podcasting Lawyers Part 2 with Sheila Wilkinson host of What Would Sheila Say?
April 13, 2022 09:00 - 30 minutes - 28 MBSheila M. Wilkinson partners with LGBTQI2S+ entrepreneurs and their allies to help them create, run, protect, and scale their businesses with clarity, confidence, and courage. She also recently launched her podcast "What Would Sheila Say?" with our help. - My Presskit at https://sheilawilkinson.com/presskit - To get the Private Bonus Podcast Episode - "How to get rid of the clients you hate and start saying yes to the clients you want" (sign up for email list, I do not spam, and do not m...
135: Podcast Branding, Content Planning, and Pre-Production During Launch Phase
April 06, 2022 09:00 - 9 minutes - 8.68 MBWhere should you put your focus when you decide to start a podcast? In this episode, I lay out the steps we take when helping a client plan their podcast, researching their stakeholders and current content to develop a podcast brand, and inform the content planning for their show. I also take some time to answer several questions I've gotten recently. What is a segment? What makes a good host? A good guest? And how does planning help your interview go smoothly? Resources mentioned: Brand...
134: Content Marketing Strategy with Abby Herman
March 30, 2022 09:00 - 38 minutes - 35.5 MBIn this episode, I speak with Abby Herman from The Content Experiment and we lay out the minimum viable content marketing strategy that most businesses need. We talk about how to determine what your audience really wants from you, what are essential pieces of content you need, how to maximize results while minimizing time involved, and the biggest mistakes most business owners make when it comes to marketing strategy. Abby has a 5-day audience challenge that I'm going to do so please chec...
133: I'm switching to Descript
March 23, 2022 09:00 - 5 minutes - 5.13 MBAfter 8 years of recommending Pro Tools for podcast editing, I am now officially switching my recommendation to Descript. While I'll still use Pro Tools from time to time, Descript is simply just a better tool for most podcasters at this point. Especially those of you who are just learning to podcast now. Resources mentioned: Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 *** Roadmap: https://dannyozment.com/roadmap Questions? ...
132: Podcasting Lawyers Part 1 with Elizabeth Larrick host of Trial Lawyer Prep
March 16, 2022 09:00 - 25 minutes - 23.6 MBElizabeth Larrick is a trial lawyer in Austin, TX who's also one of the more sought-after consultants for trial lawyers. Her specialty is helping trial lawyers use focus groups to understand the people who are on juries. She recently started her podcast Trial Lawyer Prep with our help and we have a wide-ranging discussion about all the things. Elizabeth Larrick: https://larricklawfirm.com/ *** Resources mentioned: Brand You Funnels (first month free) - https://www.brandyoufunnels.com...
131: What is Podcasting 2.0?
March 09, 2022 10:00 - 12 minutes - 11.2 MBHave you heard about Podcasting 2.0? In this episode, I give you a basic rundown of what Podcasting 2.0 is and what you need to know about it. Resources mentioned: Brand You Funnels (first month free) - https://www.brandyoufunnels.com/getstarted?fpr=danny97 *** Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/podcaststrategies or email me at [email protected] *** Are you interested in starting or growing a podcast AND business with ...
130: Project management tools and eCRMs we use
March 02, 2022 10:00 - 17 minutes - 15.7 MBI run a medium-sized podcast launch and production agency AND a personal brand and there are a lot of details involved. How do my team and I keep track of it all? We use Asana for project management and Brand You Funnels as our eCRM (customer management, email, websites, courses, automation, and sales funnels). In this episode, I'm describing our systems in detail so you can hear how everything works. Our tools... Asana - https://asana.com/ Brand You Funnels (first month free) - h...
129: Podcast Launch Services SEO study
February 23, 2022 10:00 - 16 minutes - 14.9 MBThis week, I'm sharing some of the SEO work we are doing on our podcast launch services page. You'll learn what we are doing in terms of SEO and also what we do as an agency. *** Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/podcaststrategies or email me at [email protected] *** Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod. You g...
128: Brand Strategy, Website Redo, and SEO with Robby Fowler
February 16, 2022 10:00 - 44 minutes - 40.8 MBWe are rebuilding our website at Emerald City Productions and I want to share that process with you. Today, I'm having a conversation with the person leading that project, Robby Fowler. We discuss why we are rebuilding the site, some of the brand strategy issues he saw on the current site, what we want the new site to accomplish, and all of the fun SEO tactics he is helping me implement. Robby Fowler - https://robbyf.com/ *** Podcast Roadmap: https://dannyozment.com/roadmap Questions...
127: Podcast Gear and Software Roundup
February 09, 2022 10:00 - 15 minutes - 13.9 MBIt's been a while so I am updating you on my current recommended gear and software recommendations for most podcasters. I also take time to explain why I recommend each item on this list. https://dannyozment.com/resources Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/podcaststrategies or email me at [email protected] *** Are you interested in starting or growing a podcast AND business with the support of my team and a community of experience...
126: Sound Quality Matters
February 02, 2022 10:00 - 21 minutes - 19.4 MBMy goal is to spread the word about the amazing things podcasts can do for your business, brand or mission. In order to share your message and share it well, the sound quality of your podcast matters. Over the course of this episode I'm going to answer the questions, “Why does sound quality matter?” and "How do I get high sound quality in my podcast?" In this episode, you’ll hear: What sound quality of a podcast is, exactly How detailed edits and clarification edits will help your interv...
125: How to build and grow a strong email list
January 26, 2022 10:00 - 11 minutes - 10.3 MBWhat can you do to build and grow an email list that will help you grow your business and your podcast? In this episode, I share the email list best practices, tools, and tips for growth. Roadmap: https://dannyozment.com/roadmap Questions? https://www.speakpipe.com/podcaststrategies or email me at [email protected] *** Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Podcaster Pod....
124: How to use social media to promote your podcast
January 19, 2022 10:00 - 12 minutes - 11.4 MBWhat can you do with calls to action and social media to promote the growth of your podcast? In this episode, I share the CTA that grew a clients' audience from 100s each week to 100,000s each week, and some social media best practices, tools, and tips for podcast growth. Roadmap: https://dannyozment.com/roadmap Social Templates: https://dannyozment.com/socialtemplates Questions? https://www.speakpipe.com/podcaststrategies or email me at [email protected] *** Are you inte...
123: A successful podcast launch
January 12, 2022 10:00 - 20 minutes - 18.8 MBWhat should you do when you launch your podcast? In this episode, I take you through my successful podcast launch method. We'll start by borrowing audiences, then build a launch team, and finally create some significant social media content that will start some buzz around your launch. I'm sharing my detailed system here, step by step. Enjoy! Resources mentioned: Podcast Roadmap - https://dannyozment.com/roadmap https://dannyozment.com/presskit https://podmatch.com/ https://www.au...
122: How to generate leads and business from your existing clients
January 05, 2022 10:00 - 10 minutes - 9.71 MBSo many of my mentors have taught me that it is much easier to sell to and grow your business through your existing customers. I agree completely. Just look at how much emphasis is placed on CX. Think about those businesses you frequent and you'll see it's because they treat you well and you, in turn, spend lots of money with them. I've seen this happen in my business. At least 75% of my clients are a result of referrals from other clients and former clients. You may have heard me mention ...
121: Podcast monetization in 2022
December 29, 2021 10:00 - 15 minutes - 14.2 MBWhile it’s true that ad dollars are flooding to podcasters, the vast majority of those ad dollars are going to podcasts and networks that are getting more than 5k downloads per episode over the first 30 days. You’re much better off sponsoring yourself and I give you a bunch of ideas for how to make money from your podcast in this episode. *** Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Join my Pod...
120: Podcasts are a long-term content asset and much better than traditional communications
December 22, 2021 10:00 - 14 minutes - 13.2 MBHow do get long-term ROI from the investment you make in your podcast? They are an appreciable marketing asset and your consistency in releasing episodes will compound. And they can replace traditional forms of communication in your business saving you time and money. Resources mentioned: Podcast Roadmap - https://dannyozment.com/roadmap *** Are you interested in starting or growing a podcast AND business with the support of my team and a community of experienced podcasters? Joi...
119: How I built my business
December 15, 2021 10:00 - 22 minutes - 20.4 MBHow did I build my business to where it is today? I faced struggles before getting into the podcasting industry. In this episode I walk you through how I decided to shift the focus of my business, the 6 stages I went through to grow it to where it is today, and then share the key that has kept me moving forward throughout the last 12 years in business. Resources mentioned: Podcast Roadmap - https://dannyozment.com/roadmap *** Are you interested in starting or growing a podcast AN...