How to Repurpose Podcast Episodes into Effective Blog Posts

Here’s a million-dollar question asked by podcasters: “Why can’t I just write the whole podcast episode as a long blog post?”

 

Writing the whole episode of your podcast can be detrimental to your show. But don’t worry because there are other ways you can use and repurpose the content of your podcast.

 

Today, I share how you can be creative in repurposing your podcast episodes into long-form blog post articles. I explain the difference between a blog and a podcast show note. I also emphasize why the short and skim-able show notes work better for your audience over the time-consuming long-form blog posts.

 

 

 

“Podcasters need to keep in mind the type of audience they are trying to target.”

 

 

This week on Podcast Rockstars: Our initial experiment with repurposing podcast episodes into long-form blog posts Why podcasters need to keep in mind the type of audience they are trying to target How many Americans today own a smartphone and smart speaker, according to a recent study by Edison Research Why you should refrain from turning your podcast into a long-form blog post How to be creative when repurposing content

 

Resource Mentioned: Infinite Dial 2019 (PDF) - Edison Research Study Music Oomph Infographic - Podcast Statistics (2019) Lidwell Writing Services Blog

 

 

 

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