Selling Deodorant for $100M and How to Find Your Best Competitive Advantage with Moiz Ali

My First Million

Podcast Notes Key Takeaways You don’t have to know exactly why your business works until well after it’s launched“You can say ‘I don’t know’ or ‘the same as everyone else’ to all questions as long as you have that one thing”– Shaan PuriYour business is going to change and evolve anyway, so don’t let anything prevent you from getting it started in the first place“I don’t know anything about deodorant, but in six months, I’m going to know everything there is to know”– Moiz AliNobody is an expert when they start! Apply this to any idea.Every Direct to Consumer (D2C) business should know its customer acquisition cost (CAC)And then, constantly improve on it! “If you’re completely divorced from customer feedback, you’re setting yourself up for disaster” – Moiz AliAsk more questions like this: How do you think about (blank)?Responses will be more honest and open-ended rather than numeric and analyticalFeel good unconditionally, force the good out of the averageThink about the DMV. If you want five-star service, be a five-star customer.

Read the full notes @ podcastnotes.org

Shaan Puri (@ShaanVP) sits down with entrepreneur and former CEO of Native, Moiz Ali (@MoizAli), to talk about how to find the competitive advantage for your business, three common mistakes DTC brands make, investment tips and more.

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Links:

* Native

* Haldirams

* Manscaped

* Brumate

* Moiz's sell sheet tweet

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Show Notes:

(04:20) - Starting Native in secret

(13:50) - Figuring out your competitive advantage

(24:00) - Common mistakes in DTC brands

(35:00) - Stock tips on D2C tech companies

(38:10) - Real estate investments