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Write a stellar podcast guest intro
Podcast Launch Pad
English - April 12, 2022 07:00 - 6 minutes - 4.2 MB - ★★★★★ - 1 ratingMarketing Business business launch tips small business marketing microphones headphones recording audio editing interviewing podcast presenting Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
There are good and bad ways to introduce a podcast guest - but, in my experience, the podcasts that pull in listeners bother to do it right.
In this episode, Serena literally spells out - word for word - an introduction lasting about 45 seconds that achieves the following:
1. pronounces the name of the guest correctly (disastrous when you can't even get that right!)
2. chooses a few relevant details to highlight your guest's impressive background and relevance to your ideal listener
3. helps establish a rapport and eases your guest into the first question
This sort of introduction doesn't take half a day to write and research but it does require a little effort from the podcast host. Honestly, it's worth it - both for the sake of your show and the impression it leaves with your guest (who you'll want to help promote the show when it's published).
About me
Hello, I'm Serena Gay, a BBC-trained journalist and a former international satellite TV presenter.
I have many years of news and audio production experience which I now use to great effect as CEO of a podcast making company called "Made4U Podcasts".
I've also helped run family businesses in the UK and Germany in the tourism and wine education fields.
So I understand the pressures on businesspeople to perform, promote and reach new and profitable streams of clients.
That's why these podcasts are short, pithy and full of information - not blather!
Contact...
Facebook: @Made4uPodcasts
Website: www.made4u-podcasts.co.uk
Email: [email protected]
Why not download my guide to business podcasting too - you'll find it a treasure trove of information as you start your podcasting journey
P.S. I use and recommend podcast host Buzzsprout to new podcasters who want to get their shows listed on every major podcast platform. You can use this link to sign up. If you choose a paid plan you’ll get a $20 or a £15 Amazon gift card. This will also help support my show - so thank you!