Your podcast trailer is your podcast's shop window.

It broadcasts to the world about what's inside. And it's really important. 

It could just be a simple voice-over overlaid with your podcast music explaining what it's all about. 

Or it could be a more sophisticated production with excerpts from interviews or highlights from the shows you've already recorded. 

Whatever you do, you need to keep it between 1-2 minutes in length and have it ready to upload when you register your podcast at the start of your journey with your podcast host. 

And of course, I always recommend Buzzsprout for that role! 

Make sure you give the podcast title, your name, an explanation of what the podcast is about and what listeners can expect it to deliver. Whip up a bit of excitement! 

Don't forget to issue a call to action as well - direct people to your website or social media for more information about what you do. 

 ***

About me
Hello, I'm Serena Gay, a BBC-trained journalist and a former international satellite TV presenter.

I have many years of news and audio production experience which I now use to great effect as CEO of a podcast making company called "Made4U Podcasts".

I've  also helped run family businesses in the UK and Germany in the tourism and wine education fields.

So I understand the pressures on businesspeople to perform, promote and reach new and profitable streams of clients.

That's why these podcasts are short, pithy and full of information - not blather!

Contact...

Facebook: @Made4uPodcasts
Facebook Group: @Podcasting Blueprint for Women Business Owners
Website: www.made4u-podcasts.co.uk
Email: [email protected]

Why not download my guide to business podcasting -  it adds a great deal more detail to this podcast’s content.

P.S. I use and recommend podcast host Buzzsprout to new podcasters who want to  get their shows listed on every major podcast platform. You can use this link to sign up. If you choose a paid plan  you’ll get a $20 or a £15 Amazon gift card. This will also help support my show - so thank you!