On today’s episode, Craig talks with Ben Pines, the Head of Content and Product Evangelist of Elementor. Ben is a  marketing expert that has developed ... Read More >

On today’s episode, Craig talks with Ben Pines, the Head of Content and Product Evangelist of Elementor.

Ben is a  marketing expert that has developed several successful online ventures in the past few years, one of which is Elementor, the most popular website builder for WordPress.

Both Elementor and Castos help enable creators to make and share content with their audience. We are going to focus on debunking the myths around how easy it is to be a content creator and run a successful online business.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/audience. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. Thank you so much! 

Today you’ll learn about:

What does it really mean to be a content creator?The current trends in the industryWhy people become content creatorsThe importance of credentialsMistakes that new content creators makeStarting out without a planNot thinking of it as a businessThe transparency of the industryInspiration and mentors in the spaceBeing a brand in the industry and the risk involvedMaking a stance as a companyThe difficulty to succeed in the email marketing spaceBen’s interactions with customers and their practices behind the scenes of ElementorAudible and podcasting habitsWhat we can learn from classic literature and other content creators

Resources Mentioned:

ElementorElementor’s YouTube channel  CastosCastos’ YouTube channel Purple Cow by Seth GodinBlack Swan by Nassim Taleb

On today’s episode, Craig talks with Ben Pines, the Head of Content and Product Evangelist of Elementor.

Ben is a  marketing expert that has developed several successful online ventures in the past few years, one of which is Elementor, the most popular website builder for WordPress.

Both Elementor and Castos help enable creators to make and share content with their audience. We are going to focus on debunking the myths around how easy it is to be a content creator and run a successful online business.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/audience. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. Thank you so much! 

Today you’ll learn about:

What does it really mean to be a content creator?The current trends in the industryWhy people become content creatorsThe importance of credentialsMistakes that new content creators makeStarting out without a planNot thinking of it as a businessThe transparency of the industryInspiration and mentors in the spaceBeing a brand in the industry and the risk involvedMaking a stance as a companyThe difficulty to succeed in the email marketing spaceBen’s interactions with customers and their practices behind the scenes of ElementorAudible and podcasting habitsWhat we can learn from classic literature and other content creators

Resources Mentioned:

ElementorElementor’s YouTube channel  CastosCastos’ YouTube channel Purple Cow by Seth GodinBlack Swan by Nassim Taleb