How to Figure Out What Content to Record

After coming up with a name, designing the cover art, and finally sitting behind the mic, you’re probably thinking about what the heck you’re going ... Read More >

After coming up with a name, designing the cover art, and finally sitting behind the mic, you’re probably thinking about what the heck you’re going to talk about. Filling out a week, month, or seasons worth of content is important. But what will make your life easier is planning, strategizing, and organizing everything ahead of time.

We talked about podcast content marketing in the last episode. How to repurpose an episode into multiple promotional pieces is a key to success. But figuring out what that episode is about is step one.

Whether you podcast as a hobby, to support a business, or it’s your full-time gig, planning multiple episodes ahead of time isn’t easy. But putting in the time upfront has a lot of upsides! Things like consistently publishing new episodes, saving time by batch recording, and better podcast episode promotion.

Listen to the full episode now to start thinking about your content differently.

In this Episode, You’ll Learn:

What tools we use to plan, organize, and record our podcast episode contentHow we use “newsjacking“, latest trends, and our audience for episode topicsFinding the balance between publishing evergreen episodes and trending newsHow you can take advantage of private podcastingWhy being a micro-expert can benefit both you and your audienceFiguring out which medium is best for a specific topic

Resources Mention on This Episode

NotionTrelloWordPress and Seriously Simple PodcastingSquadCastCalendly Listen to our example of using “newsjacking” to create an episode: How COVID-19 May Change Podcasting Forever with Tom WebsterStory Pirates podcastLearn more about Castos’ private podcasting featureListen to our episodes with Chris Brogan, Jeff Umbro, and Jack RhysiderTake our Podcast Grader quiz for free resources to improve your show

After coming up with a name, designing the cover art, and finally sitting behind the mic, you’re probably thinking about what the heck you’re going to talk about. Filling out a week, month, or seasons worth of content is important. But what will make your life easier is planning, strategizing, and organizing everything ahead of time.

We talked about podcast content marketing in the last episode. How to repurpose an episode into multiple promotional pieces is a key to success. But figuring out what that episode is about is step one.

Whether you podcast as a hobby, to support a business, or it’s your full-time gig, planning multiple episodes ahead of time isn’t easy. But putting in the time upfront has a lot of upsides! Things like consistently publishing new episodes, saving time by batch recording, and better podcast episode promotion.

Listen to the full episode now to start thinking about your content differently.

In this Episode, You’ll Learn:

What tools we use to plan, organize, and record our podcast episode contentHow we use “newsjacking“, latest trends, and our audience for episode topicsFinding the balance between publishing evergreen episodes and trending newsHow you can take advantage of private podcastingWhy being a micro-expert can benefit both you and your audienceFiguring out which medium is best for a specific topic

Resources Mention on This Episode

NotionTrelloWordPress and Seriously Simple PodcastingSquadCastCalendly Listen to our example of using “newsjacking” to create an episode: How COVID-19 May Change Podcasting Forever with Tom WebsterStory Pirates podcastLearn more about Castos’ private podcasting featureListen to our episodes with Chris Brogan, Jeff Umbro, and Jack RhysiderTake our Podcast Grader quiz for free resources to improve your show