PEOPLE MARKETING: The New Way to Talk to Customers | University of Oklahoma
Marketing Digital para Negocios Online
Spanish - May 02, 2018 11:43 - 31 minutes - 14.3 MB - ★★★★★ - 6 ratingsMarketing Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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People Based Marketing is a holistic approach to managing marketing interactions to known individuals with a focus on maximizing customer lifetime value in a hyper-mobile world. With the precision of moving beyond cookies to real people, PBM represents the future of audience addressability, personalized experiences, and brand loyalty over time.
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