We start Season 2 of PMA Takes On taking on the “first mile.” The first mile in the produce industry is from harvest through packing and shipping and on into the supply chain. This includes the technology used for harvesting, shipping, packaging, storing, transportation and tracking. It is the first part of the “messy middle” and is very messy. We talk to Seana Day Partner at Better Food Ventures about defining the first mile and the challenges in making our industry run. We then talk to Gary Loh Founder and CEO of Dimuto https://dimuto.io/ and Kim Bui Global Head, FreshCloud Infrastructure and Analytics at AgroFresh https://www.agrofresh.com/ about how their companies are helping the produce industry globally with these challenges.