Pivot & Pause - A Podcast for Beauty Industry Leaders. artwork

Pivot & Pause - A Podcast for Beauty Industry Leaders.

33 episodes - English - Latest episode: over 2 years ago - ★★★★★ - 6 ratings

With so many changes happening in our industry right now, we must learn to pivot with the changes and pause to reflect on what those changes will do to our business. That pause, it’s where the magic happens. It’s where you get clarity on where you want to take your business; it’s where you explore new ideas and determine what your future holds. So pivot, but pause and be ready for the next step of your journey.

Entrepreneurship Business Arts Fashion & Beauty hair salon spa hairstylist beauty business hairsalon aesthetician brand artist
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Episodes

S2E8 Creating a Personal Brand

July 26, 2021 09:00 - 12 minutes - 8.53 MB

Are you a commissioned salon employee? Do you rent a chair within someone else’s salon?  Did you know it’s just as important for you to have a personal brand then it is for the salon you work at too? Yes, even employees of commissioned salons.  But why? Simply put, having a personal brand is a combination of your skills behind the chair, the experience you offer your guests, and it makes you who you are. Having your own personal brand will allow you to stand out from the rest in any unique...

S2E7 Industry Aligned

July 19, 2021 09:00 - 39 minutes - 26.8 MB

S2E6 Transitions with Lisa Aquilina

July 12, 2021 09:00 - 56 minutes - 38.6 MB

Let's talk about changes and transitions between one stop in our life to the next.  Lisa is an inspiring Writer, Author, Beauty Pro and founder of Women with Ambition Magazine.  I'm thrilled to be having this conversation with her and sharing it with you. 

S2E5 Sustainability within your Salon Space!

July 05, 2021 09:00 - 25 minutes - 17.2 MB

I'm here with my soul sister, Annissa Poole. We first met about a year ago as she is in my mastermind group, and I've loved watching her passion grow for in-salon sustainability.  She was a huge reason we are now a certified Green Circle Salon and I think if you listen you'll learn too that everyone, no matter how small your space, you can choose sustainability for your salon too. 

S2E4 Self Mastery is a Journey!

June 28, 2021 09:00 - 35 minutes - 24.3 MB

I’m excited to welcome my beautiful friend to Pivot & Pause; Isabelle is a self-mastery coach with a journey, unlike anyone I know.  She is brave, courageous, creative, and one of those people that I know came into my life years ago for a lifetime.  Welcome, Isabelle; I'm so excited to have you here with me today; tell us, what is a Self Mastery Coach. What does that mean? Who do you serve? 

S2E3 Industry BFF's

June 21, 2021 09:00 - 41 minutes - 28.7 MB

It would help if you got yourself a few industry besties to connect with regularly and create a mutual understanding that they are there to support you and you to support them.  It will change your life! I'm here with Sarah Hess of Pretty & Co and Renee Boudreau of Wisp Collective, and we're here to share our thoughts on leadership and friendships. 

S2E2 The 5 C's to Branding Success

June 14, 2021 09:00 - 13 minutes - 9.32 MB

I’ve created a system called The Five C’s  The Five C’s to build the foundation of your business so you can stop working on it and start pouring your energy into building the brand of your dreams.  The goal is ALWAYS to build a brand, not just a business.  I truly believe that 75% of salon or spa owners have built a business but not a brand. And I want to change that.  I want you to be soooooo in love with your brand that it excites you every day to wake up and work on it.  There’s this...

S2E1 Beauty Branding with Aja Coore

June 07, 2021 09:00 - 14 minutes - 10.3 MB

Welcome back, Beauty Babes!!!! Okay, so did you notice I changed my name? I changed my coaching descriptive name from a Salon Development Coach to a Beauty Branding Coach.  Cute right!  Why the change? Because Salon Development sounded boring and didn’t match my brand.  So, Beauty branding babes, let get into it. This is Episode One of Season Two of Pivot & Pause, and I'm thrilled you're here and choosing to spend your valuable time growing your beauty business.  Did you know that most ...

S1E24 Season Wrap-Up

March 29, 2021 09:00 - 19 minutes - 13.1 MB

This is the last episode of season one of Pivot and Pause, so I thought id do a wrap-up episode.   We talked about so many good things in season one. But I have one last thing that I think we need to discuss.   Why.  Why do you do what you do? What is your why? I bet you hear that question all the time.  So many people don't know their why.  Or they answer with the most simplistic answer because I want to make people feel beautiful inside and out.  Or because I get to be creative, and no ...

S1E23 Why You Need A Salon Manager

March 25, 2021 09:00 - 40 minutes - 27.9 MB

Why should you invest in a salon manager? What's the difference between a salon coordinator and a salon manager? 

S1E22 Go After the Team of Your Dreams

March 22, 2021 09:00 - 12 minutes - 8.41 MB

I’m going to start this podcast off with a quote.  “Fear of asking for what you want results in not getting what you want. - Author unknown. And I want you to think about this quote as you listen to this episode.  In this biz, we talk a lot about creating your ideal client and knowing who you want to serve. We talk about knowing your target audience. And all that super good stuff.  But as a leader, I think we need to go even further.   I go after the team members I want…  Yes, Just lik...

S1E21 I'm a Guest on Your Rad Reality Podcast!!!

March 18, 2021 09:00 - 37 minutes - 26 MB

I was so excited to be asked by my beautiful cousin to be her first guest on her podcast, Your Rad Reality.  We had so much fun recording, and I'm so happy I get to share with you all the interview.  Happy Listening! You can find Ali on IG @your.rad.reality

S1E20 Salon Development Coach

March 15, 2021 09:00 - 12 minutes - 8.7 MB

I worked 12 years as a commissioned stylist, and only now, after being the co-owner of Salon Jade for 8 years, I've finally identified what I felt was missing. I lacked leadership. Plain and simple.  For 11 of those years as a commissioned stylist, I had hands-on, from afar, team leader and communication was inconsistent and delivered differently based on the person being spoken to. In the second salon, I worked for a short few months; my boss was laid back, relaxed, and showed no leadershi...

S1E19 Profit Lab for Beauty Bosses

March 11, 2021 10:00 - 38 minutes - 26.3 MB

I am thrilled to have this guest on Pivot & Pause; I am a huge believer in knowing your numbers because if you don't know them, you can’t grow them.   So…. guys, listen up, grab your pen and notebook because you will want to make some notes as you listen along.  Welcome Lucia, I’m so excited that you’re here today. 

S1E17 Create An Unforgettable Guest Experience

March 08, 2021 10:00 - 14 minutes - 10.3 MB

Think about the time you experienced exceptional customer service or the time you left somewhere thinking, “WOW, that was amazing.” That particular experience would be quite prominent in your mind. Because certain senses might bring you back to that extraordinary moment, a specific smell might trigger emotions and bring you back to that time you experienced excellence.  When this happens, it leaves a lasting impression; and that is our goal when creating an experience for our guests.   Not...

S1E18 Organic Reach for Instagram

March 08, 2021 10:00 - 15 minutes - 10.9 MB

AHAHAH, OK, so I find social media to be such a “hot topic’; maybe it’s because there are so many people selling programs and or Instagram classes on how to be the best or gain more followers, or whatever the case may be.  Here’s the thing, I own a hair salon that only houses six styling chairs, we have seven employees, and we all agree that a work/life balance is of utmost importance.   So we have almost 2600 followers on our IG, and we can only accommodate approximately 1200 guests on ou...

S1E16 Does Monat have a Place in the Professional Beauty World?

March 04, 2021 10:00 - 37 minutes - 26 MB

So recently, on the podcast, I had Anna on who has taken a passion to learn about what’s in the bottle of shampoo. I had her compare a Davines shampoo to a Monat shampoo, and although she keeps a very biased opinion, I can’t help but feel strongly about my opinion.  And that is that I’m not a fan of Monat.  It has nothing to do with the product because I’ve never used it.  It’s simply because I don’t think an MLM company has any right to be in the professional world of hair and beauty.  But...

S1E15 Act Like Ya Own It

March 01, 2021 10:00 - 11 minutes - 7.9 MB

OK, so let’s talk about being a commissioned stylist and running your day like you own the business.  OOOOH yes, let's totally go there.  What exactly does this mean? Well, if you’re on commission, essentially, you have control over how much money you make.  You set goals, and if you achieve those goals, you bring home the money you want to bring home.   When I first started in the industry, I met this man, one who had the best business advice in this industry, hands down. And I'm going ...

S1 E14 The Courage to Change

February 25, 2021 10:00 - 38 minutes - 26.8 MB

In 2020 I was re-introduced to someone I had crossed paths with years ago when I first started the industry.  At the salon that I worked at, we used Joico, and hers did too, so we had a few trainings together, and I just knew her from her living in the same town as me and her going to school with some of my friends.   So I started noticing her because her kids were swimming at the same time as my kids, and then I started seeing her at the gym that I had just recently joined.  So I was like...

S1E13 How Covid Changed the Salon/Spa Industry

February 22, 2021 10:00 - 11 minutes - 7.64 MB

We all know our industry has forever changed.  Thank you, COVID! But only we, the leaders, the artists, the people behind the chair, are the only ones who feel all the feels.  I don’t know about you, but I remember a few people saying things like… “No one is going to be rushing to get their hair done when things open back up.” or “I don’t think people are going to be pouring money into their hair and pedicures as they used to.” or  “Are people even going to feel safe to go into the salon?” ...

S1E12 Flow Hair Care Takes Over the World

February 18, 2021 10:00 - 26 minutes - 17.9 MB

Melanie Bolton, a long-time mentor and successful stylist, joined forces with Flow Hair Care, a Canadian haircare brand, as Director of Brand Education, and they have exploded. What I like best about Flow Hair Care is their ability to keep things simple yet so powerful. We’ve carried Flow for four years now, and it’s been a massive success in our salon. Learn more about why they deserve to be recognized as one of the greatest hair care brands on the market.  If you're in the U.S you can fi...

S1E11 From 11-6

February 15, 2021 10:00 - 11 minutes - 7.76 MB

Let’s talk about why we took our salon from having eleven styling chairs to six.  Pre-covid, our goal was to do as many clients as we could with as many staff members in as we could because that is what we had been trained to do. Post-Covid, our team’s goals have changed. We now look forward to servicing our guests to the best of our ability, which means shaking things up and throwing away everything we’ve ever been taught and do ONE client at a time. 

S1E10 Translating the Label with Anna

February 11, 2021 10:00 - 35 minutes - 24.4 MB

Anna has a specific niche of studying and understanding the ingredients inside the bottle. She wrote an ebook called, translating the label, where she dives deep into all the marketing mambo jumbo of parabens, sulphates, ph levels, and so much more. Her mission is to help stylists understand hair care products from a scientific perspective, not marketing. So, I'm excited to dive in because I have never been an ingredient kind of gal, if I'm being honest.   

S1E9 Reaching Goals by Applying Systems

February 08, 2021 10:00 - 15 minutes - 10.4 MB

OK, so now that you have developed all of your goals and vision and your mission and how you want your salon or spa brand to be portrayed.  It’s now time to create and put in place systems. Because without systems, you are not going to achieve those goals. I’ve talked to a lot of different business owners, and they'd say, “OK, I’ve got my goal, this is my one-year goal and my 5 years” And I’d ask them what the plan is to get there, and they’d reply with… “Huh, I’m not exactly sure.”  The ...

S1E8 Is Going into a Partnership a Good Idea?

February 04, 2021 10:00 - 27 minutes - 19.1 MB

I’m excited to have my absolute best friend and business partner join me today!!! You guys, she’s my rock, my biggest supporter, and the girl who brings me back to reality when my dreams are way above my head.  Welcome, Jesse! Now let's get to business; let's talk partnerships. 

S1E7 Business Failures Turned Personal

February 01, 2021 10:00 - 14 minutes - 9.82 MB

Ok, this one is personal, but I’m ready to go there.  My goal with this podcast is to build connections, and I’ve promised myself I’ll be as real and authentic as I can because that’s the real me. I tell it like it is and no other way.  So, a lot of people know that my partner and I run a very successful business. The support we’ve had has been incredible and something we couldn’t even have dreamt of.  From our grand opening party when over 100 people showed up to congratulate us and celebr...

S1E6 Why Great Photography is Imperative for your Brand

January 27, 2021 13:00 - 25 minutes - 17.4 MB

I thought it was a significant subject to talk about because, for years and years, we were doing social media all wrong. We’d post photos of people’s hair with other people in the background, with the light coming in from all the wrong angles, with zero ideas about composition or esthetically pleasing the eye in taking photos. So I’ve got some questions for Amanda, and I’m hoping she can help make me and you understand why photography should play a huge role in your business. 

S1 E4 Your Salon/Spa Brand & Voice

January 24, 2021 12:00 - 10 minutes - 7.34 MB

A brand is not what you think it is; it's not a logo or a person, nor is it a product. It's a feeling that someone gets about a product, service, or organization.  When a guest sees your logo, when they walk into your space, or when they receive a service... that feeling they get, that is your brand! Branding identifies your business as uniquely yours; this is your brand's story to tell, and how you articulate that is imperative to how your guests portray your brand. Telling an authentic s...

S1 E5 Create the Perfect Vibe within your Salon/Spa Space

January 24, 2021 12:00 - 17 minutes - 11.9 MB

Let’s chat about how to create the perfect vibe within your salon space!!!  It's hard to know where to start, so I'll walk you through it. If you want to take notes, go ahead and grab yourself a cute notebook and your favourite pen! As I call it, the Aja Plan is a brainstorming session to get you thinking and transfer those ideas from your head to paper. Having a clear vision will give you focus on your business; It will allow you to follow your dreams while ensuring you stay on the right...

S1E3 Having a Support System with Lisa Huff

January 17, 2021 03:00 - 24 minutes - 16.9 MB

Today we will be discussing why having a support system, like a mastermind group, is so important and imperative to your growth. I'm excited to introduce you to the girl behind my mastermind group, creator of Stylist Soul Tribe and my biggest hype girl!!!!  Welcome, Lisa Huff. I can’t wait to dive into this with you, I mean, I went 20 in this industry without a mastermind, but the almost 2 years I’ve been a part of yours has been the most productive and developing years of my career.   ht...

000 Trailer

January 17, 2021 03:00 - 2 minutes - 1.81 MB

How lucky are we to work in this ever-evolving, beautiful and creative industry. To give the gift of touch and to have the ability to change somebody's life. Welcome, to the Pivot & Pause Podcast, where beauty industry leaders come together to share, inspire and welcome change. I'm your host, Aja Coore, and I am so glad you’re here. I'm a passionate hairstylist and a thriving salon owner, and I'm guessing since you're here, you are too. Do you ever feel like your business is at a standstill?...

S1E1 Create an Online Party within your Virtual Salon Space

January 17, 2021 03:00 - 13 minutes - 9.29 MB

Let’s get real, 2020 changed the salon and spa industry! It’s changed elements of every industry, but it’s time we all adapt and move forward.  How do we embrace the changes when we’re missing the way things used to be?  We create new experiences for our guests and teams to enjoy.  We bring connections online.  We open our minds to endless possibilities and become thankful for technology. An Online Party is one way to celebrate these changes; it’s taking an in-person experience and shiftin...

S1E2 All About Me

January 14, 2021 16:00 - 13 minutes - 9.41 MB

Did you actually think that tiny little trailer was all I was going to give you…. NOPE! You must know more.  I fell in love with hair when I was in high school. My mom’s best friend was a hairstylist, so it was around me, and I fell in love.  I started cosmetology in high school and knew it was for me.  I wouldn’t say I liked the idea of hair school, so I decided I needed to do an Apprentice.  The school I was at was new to the program, so I left and went to a different school—one with mor...