Don't use size 9 text in your BFCM emails!
Pitstop with Sarah Levinger
English - September 28, 2022 09:15 - 12 minutes - 11.7 MB - ★★★★★ - 14 ratingsMarketing Business Entrepreneurship bigcommerce ecommerce magento marketing shopify woocommerce shipbob mailchimp omnisend klaviyo Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: What can a spooky Me Undies email teach us about holiday campaigns?
Pitstop is presented by Triple Whale. Check out their new product, Fin Hub.
Want more? Sarah shares how buyer based Psychology- Based Creative is changing the DTC space.
Sarah and Danavir break down this BFCM. Learn from the mistakes others have made so you don't burn cash!
Very dark email BFCM shoppers are price sensitive now, they’re expecting discounts Put the offer at the top if it’s a sales emailCritical mistake the copy looks like fine print Weak headlines Sales Product Display page put into the email.Minimal social proof at the bottom Subject line has a bad typoPitstop is hosted by Sarah Levinger. Find her on Twitter, or get in touch at HG Performance Creative.
Mentioned in this episode:
Triple Whale - Whale Mail