The World of Indie and Freelance PR with Teresa Bigelow of Spiral5

Pitchin' and Sippin' with Lexie Smith

English - January 18, 2024 09:00 - 33 minutes - 23.3 MB - ★★★★★ - 87 ratings
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Previous Episode: Pitching WorkLife and Sourcing Experts with Senior Reporter Cloey Callahan

Next Episode: Minisode: 7 Things My Team and I are Doing This Month to Reset our PR Strategy for Success in 2024

Teresa Bigelow is the founder of boutique agency and career platform Spiral5. Throughout her 12+ years of experience in public relations, Teresa has worked with a wide variety of brands, from global media companies to music tech to psychedelics, helping to tell their diverse stories in the media. Her clients have been featured in the world’s leading publications, including Fast Company, New York Times, NPR, Pitchfork, Forbes, TechCrunch, Wall Street Journal, New York Magazine, New Yorker, Conde Nast Traveler, Psychology Today among others. As a professional writer, Teresa has contributed to Allure, Entrepreneur, and Salon. She has also been featured in Forbes and Brit+Co, and was recognized as a Rising Star Under 30 by PR News.

In this episode, Teresa shares her career journey, including how she got into PR and the founding of Spiral5. Learn what Spiral5 can offer small businesses and aspiring publicists and how her business model might revolutionize the world of indie and freelance PR.

Here’s What You’ll Learn:

The inception story of Spiral5The concept of Spiral5 as an extension of your team instead of a big agencySpiral5's dual-functionality, designed by Teresa to meet diverse business needsTeresa’s contribution to the ‘incubator’ side of PR through Spiral5Teresa’s increased focus on the education aspects of PR, emphasizes that anyone can acquire PR skillsHer initiative to make PR more accessible How she’s training more people to do PR and connect the dots for aspiring publicistsThe observed demand for virtual gatheringsThoughts on why businesses continue to employ agenciesThe significance of awareness about organizations like Spiral5And more!

Listener Links:

Teresa’s Instagram:https://www.instagram.com/tglow5/?hl=enSpiral5 Instagram: https://www.instagram.com/hispiral5/?hl=enWebsite: www.spiral5.com Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Ways you Can Work with THEPRBAR: https://theprbarinc.com/private-workshops/Learn about THEPRBAR Agency here: THEPRBARagency.comInstagram: @theprbar_inc