129: Unlocking Sales Success with a Nearbound Mindset - Matt Cameron
Nearbound Podcast
English - September 19, 2023 08:00 - 47 minutes - 32.8 MB - ★★★★★ - 21 ratingsManagement Business Technology partnerships alliances channel partnerships strategic alliances business development agency partnerships platform partnerships technology partnerships Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Matt Cameron, CEO of SaaSy Sales, joins Isaac and Jared to dive into the Nearbound Sales Mindset. Matt says that one key missing element in sales is customer centricity. To succeed, sellers need to understand their customers at a deeper level and shift their go-to-market plays to reach them through trusted channels.
But it's not just about changing strategies—it's a personal journey. Matt shares his personal journey in sales. He emphasizes the need for personal growth. You need to combine emotional intelligence and selling skills in order to build trust with buyers.
00:00 Intro
00:12 PartnerUp is now The Nearbound Podcast
01:39 Why Nearbound.com?
02:56 Did Jared get his sales skills from Matt Cameron?
04:02 Jared shares what he's learned about sales from Matt
05:06 Sales happens through people
06:13 What is different about 2023?
07:01 Outbound is dying
07:20 We're at the cusp of a new sales motion
09:00 How do you implement a Nearboudn motion?
11:42 Building the Nearbound Mindset
18:12 Testing your Nearbound market plays
22:02 Sellers need to have case studies of themselves
24:02 Sales needs tangible storytelling
27:55 How to build your Nearbound muscles
31:00 Customer centricity is the key to Nearbound success
42:15 Nearbound, the book is coming...
46:27 Ideas are cheap, execution is everything