Passion for Design with Christian Knoop
Partners In Time
English - April 23, 2021 01:00 - 48 minutes - 39.3 MBBusiness Society & Culture iwc paul ripke watches luxury lifestyle schaffhausen chris grainger-herr partners in time time inspiration Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
It's not just about designing watches, but also about the story behind them. In this episode, Paul Ripke talks to Christian Knoop, Creative Director at IWC Schaffhausen. Even as a child, Knoop noticed that he had a special passion for design. For 13 years, he has been designing watches and building stories around them. Through storytelling, he is able to build an aesthetic universe around the launch of a new collection. To maintain the origin of iconic collections, traditional values and established designs are combined with new trends, such as innovative material or color codes. But when doing so, attention must always be paid to the design language—and not only to the need of the customer. Listen to this episode of Partners In Time to find out what lies at the heart of the design process at IWC and where inspiration is drawn.
Can’t want to wait to check out our designs? - Check out our Instagram page: https://www.instagram.com/iwcwatches/
#PartnersInTime # IWCONAIR @IWCWATCHES @ChrisGraingerHerr
It's not just about designing watches, but also about the story behind them
"It's not just about designing watches, but also about the story behind them. In this episode, Paul Ripke talks to Christian Knoop, creative director at IWC Schaffhausen. Even as a child, Knoop noticed that he had a special passion for design. For 13 years, he has been designing watches and building stories around them. Through storytelling, he is able to build an aesthetic universe around the launch of a new collection. To maintain the origin of iconic collections, traditional values and established designs are combined with new trends, such as innovative material or color codes. But when doing so, attention must always be paid to the design language—and not only to the need of the customer. Listen to this episode of Partners In Time to find out what lies at the heart of the design process at IWC and where inspiration is drawn.
Can’t want to wait to check out our designs? - Check out our Instagram page: https://www.instagram.com/iwcwatches/
#PartersInTime #IWCONAIR @IWCWatches @ChrisGraingerHerr