Paper Trails - Season 4 Episode 10: Make Time by John Zeratsky and Jake Knapp

In our upcoming discussion, we will be exploring the insightful book "Make Time: How to Focus on What Matters Every Day" by Jake Knapp and John Zeratsky. This masterwork offers a fresh perspective on productivity.

The authors propose an innovative approach to managing time that goes beyond conventional methods. Instead of trying to become more efficient, the book advocates for a shift in focus towards identifying and spending time on the activities that truly matter to you.

Knapp and Zeratsky introduce the concept of "Time Dorks," a term they use to describe people who are obsessed with optimizing their time and routines. They argue that being a Time Dork is not about getting more stuff done, but about getting the right stuff done.

The book presents a variety of strategies that help to achieve this goal, including tactics such as "Laser," which encourages intense focus on one task, and "Reflect," which emphasizes the importance of taking time to consider what is truly important in your life.

Another powerful concept introduced in the book is the "Daily Highlight," a practice of choosing one activity each day that you want to make sure gets your attention. This simple practice can lead to significant improvements in productivity and satisfaction.

Above all, "Make Time" emphasizes that it's not about cramming more into your day, but about creating time for what truly matters to you. It's about making time for work, play, and the people you love.

Stay tuned for our discussion on these concepts and more from this transformative book!

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