Marketer of the Month artwork

Marketer of the Month

382 episodes - English - Latest episode: 1 day ago -

“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the co-founders of Wikipedia, Tech Unicorn CXOs, Anonymous Collective, Pulitzer Prize winners, Professors, and (of course) Tiktokers!

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Episodes

Snippet: ⁠Matt Wolach⁠ CEO of RingBot, Speaks on Optimizing Sales Teams and The Power of Hiring Multiples. 

April 21, 2024 16:00 - 52 seconds - 824 KB

In sales, hiring multiple candidates offers clarity. Success or failure? Process or person? Experimentation reveals strengths and weaknesses, refining strategies for growth. Watch the full episode here 👉https://bit.ly/3vJhERL

Snippet: ⁠Julien Bertolini⁠, an IoT Expert at⁠ Volvo Group⁠,  Explores 5G and Autonomous Vehicles!

April 20, 2024 16:00 - 35 seconds - 548 KB

He discusses the increasing interest in autonomous vehicles, particularly in construction equipment. He notes that while there is considerable momentum in the industry, a revolution in the next few years is unlikely. Watch the full episode here 👉⁠ ⁠⁠https://bit.ly/3SlkS6w⁠

Snippet: ⁠Liza Landsman⁠, CEO at ⁠Stash⁠, Redefines Onboarding!

April 19, 2024 16:00 - 55 seconds - 865 KB

She is leading the charge in revolutionizing onboarding as she shares her views at Collision Conf. By streamlining and activating the onboarding experience, Stash is simplifying the process to make it as seamless as possible.  Watch the full episode here ➡️ ⁠https://bit.ly/3TI9j9V

Snippet: ⁠Sairah Ashman⁠ CEO of⁠ Wolff Olins⁠, Speaks On Fueling Goal Power! 🌟

April 18, 2024 16:00 - 35 seconds - 549 KB

She highlights the significance of clarity in a company's goals. She stresses the importance of continually reinforcing these objectives to maintain alignment and unity among team members. Catch the visionary conversation here 👉https://bit.ly/4aAF3E0

EPISODE 184- Surfing the Data Wave: Samsung's Head of Advanced Network Research Yue Wang on Telecom Trends

April 18, 2024 05:28 - 11 minutes - 10.8 MB

Yue Wang, Head of Advanced Network Research at Samsung Electronics, is a trailblazing leader in 6G innovation. Leading a dynamic team, she drives research in network architecture and AI-native networks, earning recognition such as the 'Chinese Women of the Year - Technology' Award. As Chair of the AI Expert Working Group at UKTIN, Yue is instrumental in shaping the UK's telco AI ecosystem. On The Menu: 1. AI as the foundation for telecom transformation, reducing costs and expanding revenu...

EPISODE 183- The Next Frontier for AI is On-Device: Qualcomm CMO Don McGuire on why Hybrid AI is the key to Broad AI Adoption

April 15, 2024 05:48 - 16 minutes - 15.4 MB

Don McGuire, CMO of Qualcomm, brings over 25 years of experience spanning service provider, device OEM, content/applications, and semiconductor sectors. A decisive and high-energy leader, he excels in creating innovative marketing campaigns and collaborative partnerships to launch cutting-edge products, notably in 5G technologies. On The Menu: 1. Enhancing device capabilities for user benefit through efficient on-device AI. 2. Potential privacy risks and benefits of on-device AI prolifer...

EPISODE 183- Small Business, Big AI: Qualcomm's CMO Don McGuire on How SMEs Can Thrive in the Age of AI

April 10, 2024 05:34 - 17 minutes - 16.4 MB

Don McGuire, CMO of Qualcomm, brings over 25 years of experience spanning service provider, device OEM, content/applications, and semiconductor sectors. A decisive and high-energy leader, he excels in creating innovative marketing campaigns and collaborative partnerships to launch cutting-edge products, notably in 5G technologies. On The Menu: 1. Enhancing device capabilities for user benefit through efficient on-device AI. 2. Potential privacy risks and benefits of on-device AI prolifer...

Snippet: Scott Brinker VP of Platform Ecosystem at HubSpot, Prioritizes Capabilities for Business Growth.

April 08, 2024 16:00 - 54 seconds - 849 KB

Focusing 90% of our efforts on building capabilities vital for business expansion entails more than just technology. Talent, processes, and organizational alignment are equally crucial for leveraging technology effectively in our marketing and technology endeavors. Watch the full episode here 👉https://bit.ly/4aBi6Ae

Snippet: Ariel Garten⁠ Founder of ⁠Muse by Interaxon Inc.⁠, Delves into the Essentials of Entrepreneurship! 

April 07, 2024 16:00 - 54 seconds - 860 KB

She explores the fundamental pillars of entrepreneurship: creative desire, drive, and effective team management. Discover how these elements form the backbone of successful business ventures. Watch the full episode here 👉 ⁠https://bit.ly/3TukdQl

Snippet: Carol Carpenter⁠, CMO of ⁠Unity⁠ Discusses AI Fatigue! 

April 06, 2024 16:00 - 45 seconds - 713 KB

She addresses the phenomenon of "AI fatigue" at the Collision Conf. She highlights the importance of accurately defining AI to drive genuine advancements. Watch the full episode here 👉 https://bit.ly/3TK0Wtr

Snippet: Julien Bertolini⁠,  IoT expert at ⁠Volvo Group⁠ Explores Global Community Challenges!

April 05, 2024 16:00 - 52 seconds - 827 KB

He delves into the complexities of building a global community. Overcoming the challenge requires establishing a reliable network that spans countries.  Watch the full episode here 👉 ⁠⁠https://bit.ly/3SlkS6w⁠

EPISODE 182- Wired for the Future: AI, Sustainability, and Telecom Resilience with Jukka-Pekka Salmenkaita

April 03, 2024 05:30 - 30 minutes - 27.8 MB

Jukka-Pekka Salmenkaita, VP of AI and Special Projects at Elisa is an entrepreneurial data science executive with a corporate venture and startup background. His passion lies in defining and bringing new business initiatives to life, showcasing a strong commitment to turning innovative ideas into practical realities. His diverse expertise positions him as a driving force in shaping and implementing transformative projects at the intersection of artificial intelligence and special initiatives...

Snippet: Elias Rubel Founder and CEO of MatterMade Talks about Clear Expectations and Adaptive Leadership.

April 01, 2024 16:00 - 59 seconds - 934 KB

Establishing clear expectations and adapting to changing environments are crucial for effective leadership. Resetting goals and fostering open communication build trust and resilience within teams. Watch the full episode here 👉https://bit.ly/4aspEFi

Snippet: ⁠Julien Bertolini⁠, an IoT Expert at ⁠Volvo Group⁠ Explores Cybersecurity.

March 31, 2024 16:00 - 43 seconds - 684 KB

He sheds light on the evolving landscape of cybersecurity. He emphasizes that while achieving complete safety is a challenge, maintaining a high level of security is feasible. Watch the full episode here 👉 ⁠https://bit.ly/3SlkS6w⁠

Snippet:  ⁠Steven Levy⁠, Editor at Large for ⁠WIRED⁠ Explores the Digital Frontier! 🌐

March 30, 2024 16:00 - 1 minute - 982 KB

He delves into the pivotal question of our time. Are people inclined to spend the majority of their time in a digital environment? Discover whether immersive experiences are poised to become our new reality. Catch the insightful discussion here 👉 https://bit.ly/45rvHH8

Snippet: ⁠Thomas Holl⁠, MD & Co-founder Unveils Startup Growth Insights!

March 29, 2024 16:00 - 52 seconds - 823 KB

Discover the essence of a growth engine for startups. Learn about the scarcity of effective growth engines and how digital advertising and PR serve as vital tools. Dive into the world of targeted audience engagement and startup success strategies. Watch the full discussion here 👉⁠https://bit.ly/3OYhsEm

EPISODE 181- Google LSAs: The Accelerator for Marketing Success with Ryan Steinolfson

March 27, 2024 05:55 - 37 minutes - 34.1 MB

Ryan Steinolfson, founder of Accelerate Marketing, is at the forefront of local service ads and reputation management. With over 12 years of experience, his agency excels in Google Local Service Ads (GLSA), Google Screened, Google Guaranteed, and other digital marketing tools, providing top-notch services for local businesses. Passionate about enhancing online visibility and reputation, his expertise lies in optimizing Google Business Profiles, call tracking services, and delivering comprehe...

Snippet: Jay McBain Chief Analyst of Canalys, Predicts Business Model Transformation in 5 Years. 

March 24, 2024 16:00 - 59 seconds - 938 KB

Ecosystems drive change; subscription, usage, and value-based models prevail. SaaS thrives with product-led growth; DTC surges, fueled by subscriptions. Marketplaces boom, reshaping 1/3 of the US economy. Watch the full episode here 👉https://bit.ly/3xbiFC7

Snippet: ⁠Liza Landsman⁠, CEO at ⁠Stash⁠, Uncovers a Common Misconception.

March 23, 2024 16:00 - 49 seconds - 769 KB

while many companies boast of being consumer-centric, there's a crucial difference between operational efficiency and prioritizing a seamless experience for consumers. 🛍️🔍 Watch the full episode here ➡️ https://bit.ly/3TI9j9V

Snippet: ⁠Steven Levy⁠, Editor at Large for ⁠WIRED⁠, Delves into the World of Mixed Reality.

March 22, 2024 16:00 - 1 minute - 1.41 MB

He talks about the contrasting visions of Meta and Apple. While Meta envisions it as a gaming and social interaction tool, Apple sees it integrated into interfaces for workplace applications. Despite differing perspectives, both companies share the same underlying technology. Catch the insightful discussion here 👉 https://bit.ly/45rvHH8

EPISODE 180- Network as a Service: Colt's Eduardo Pérez on the Future of Network Connectivity

March 22, 2024 06:02 - 20 minutes - 19.1 MB

Eduardo Pérez, Senior Lead of Strategy and Innovation at Colt Technology Services, is a seasoned telecom professional with a decade of international experience in digital strategy, product, and operations. His passion for digital platforms and ecosystems drives him to excel in crafting intuitive user experiences, launching innovative business models, and fostering lasting partnerships between telcos and startups. His multi-award-winning career reflects his commitment to driving excellence an...

Snippet: ⁠Ariel Garten⁠, Founder of ⁠Muse® by Interaxon Inc.⁠Unveils a Powerful Metaphor.

March 21, 2024 16:00 - 55 seconds - 868 KB

“The mind is like the weather" at the Collision Conf. She explores how this analogy provides real-time feedback and data during meditation, empowering you to understand your brain's activities. Watch the full episode here 👉 https://bit.ly/3TukdQl

Snippet: Tracy Benson, CEO and Co-Founder Obsesh On Athlete to Marketer, Breaking the Financial Barrier at TNW Conference.

March 16, 2024 16:00 - 1 minute - 1.26 MB

Reflecting on the post-college struggle, this speaker shares the journey from aspiring athlete to marketer due to financial challenges. Now, a solution emerges, empowering young athletes to learn and thrive under the guidance of seasoned professionals. Watch the full episode here 👉https://bit.ly/3wOHP9I

Snippet: ⁠Sairah Ashman⁠ CEO of ⁠Wolff Olins⁠, Redefines the Studio Landscape. 

March 15, 2024 16:00 - 52 seconds - 820 KB

Gone are the days of conventional setups. Sairah emphasizes the importance of diverse, dynamic teams fostering creativity and innovation worldwide. Catch the visionary conversation here 👉 https://bit.ly/49PH3rs

EPISODE 179- Startup Symphony: Itxaso del Palacio on the Changing Role of EU Investors in 2024

March 15, 2024 08:51 - 21 minutes - 19.7 MB

Itxaso del Palacio, a distinguished individual, serves as a General Partner at Notion, contributing her strategic insights to the venture capital landscape. As a member of the Board of Directors for Kauffman Fellows (class 18) and an Associate Professor at UCL, she bridges academia and industry, enriching the realms of education and innovation. Beyond her roles, she is a noteworthy angel investor, supporting and nurturing promising startups. On The Menu: 1. Explores the changing role of in...

Snippet: ⁠Maton Sonnemans⁠, Partner and CMO at ⁠EY⁠ Netherlands, Spoke on Transforming the Consulting Landscape.

March 14, 2024 16:08 - 44 seconds - 702 KB

No more sticking to old norms, clients now engage with diverse, dynamic teams, fostering creativity and innovation to shape the most optimal solutions. Catch the full conversation here 👉 https://bit.ly/48PLhOs

Snippet: Ariel Garten, Founder of Muse by Interaxon Inc., Shares Insights Into the Transformative World of Brain Sensing Technology.

March 13, 2024 16:00 - 1 minute - 975 KB

Discover how this tool aids people in meditation, promoting focus and relaxation. For Ariel, the vision goes beyond, envisioning a better world as more people embrace meditation. Watch the full episode here 👉 https://bit.ly/3TukdQl

Snippet: ⁠Maton Sonnemans⁠, Partner at ⁠EY⁠ VODW and CMO of ⁠EY⁠ Netherlands Explores Success in Products.

March 10, 2024 16:03 - 1 minute - 1010 KB

He highlights the crucial role of a product's desirability in achieving success. Dive into key insights on creating products that customers truly want.  Watch the enlightening discussion here 👉 ⁠https://bit.ly/3IdMJzf

Snippet: Erik Huberman Chief Executive Officer at Hawke Media Advices to Balance Virtual and Physical Connections in a Global Business.

March 09, 2024 16:00 - 41 seconds - 654 KB

In a world-spanning enterprise, despite being digitally connected, in-person events remain crucial. With offices in diverse locations like China, and the Philippines, hosting an event in LA underscores the significance of building relationships biologically.  Bridging the virtual gap is challenging, but the rewards are immeasurable. Watch the full episode here 👉https://bit.ly/48LPTFf

Snippet: ⁠Amy Bernstein⁠, Editor of ⁠Harvard Business Review⁠ and Co-host of the Women At Work Podcast, Speaks on Constant Innovation.

March 08, 2024 16:00 - 56 seconds - 881 KB

She tells us how she leads a team that fearlessly jumps into new platforms, experiments with innovative forms of branding, and connects with individuals at the early stages of their careers. This dynamic approach ensures relevance and user engagement beyond the confines of traditional media. Watch the full episode here 👉⁠⁠https://bit.ly/3tIguF2

Snippet: ⁠Amy Bernstein⁠, Editor at ⁠Harvard Business Review⁠ and Co-host of the ⁠Women at Work Podcast⁠, Navigates Common Pitfalls.

March 07, 2024 16:00 - 32 seconds - 514 KB

She shares insights on three prevalent mistakes: arrogance, entitlement, and acting out of fear and self-protectiveness. Watch the full episode here 👉⁠⁠https://bit.ly/3tIguF2

EPISODE 178- Managing Clients, Cash, and Calendars in 2024: Oz Alon's One-Stop Solution

March 06, 2024 06:03 - 23 minutes - 21.7 MB

Oz Alon, the Co-founder and CEO of Honeybook, leads a team of visionary innovators and creative problem solvers. With a fervent mission to empower businesses to own their independence with passion and purpose, Oz is instrumental in building tools, resources, and a supportive community for independent ventures. Under his leadership, Honeybook pioneers a movement to ensure that independent businesses thrive by providing the necessary support and fostering an environment where entrepreneurs can...

Snippet: Khalid El Khatib, Chief Marketing Officer at ⁠Stack Overflow⁠ Embraces Smarter Minds and Time Management Tactics.

March 04, 2024 16:00 - 59 seconds - 936 KB

A seasoned executive shares two key pieces of advice: prioritize hiring those smarter than you, and master time management by leveraging early mornings and setting aside meeting-free Fridays to ensure productivity in a highly distributed team environment. Watch the full episode here 👉https://bit.ly/3wAxJcs

Snippet: ⁠Kelvin Beachum, NFL Athlete, and Investor ⁠Arizona Cardinals Football Club⁠ Shares Insights into the Skill that Defines Success.

March 02, 2024 16:00 - 35 seconds - 549 KB

Discover the importance of thriving in crucial moments, where seconds can make or break in both football and the corporate arena. Watch the episode here 👉https://bit.ly/3Ted0np

Snippet: ⁠Steven Levy⁠, Editor at Large for ⁠WIRED⁠ Delves into the Growing Challenge of Privacy.

March 01, 2024 16:00 - 1 minute - 1.14 MB

In a world where data storage is easier than ever, Levy envisions a future where traditional identification becomes obsolete, replaced by the seamless recognition of faces and data. 🚀💻 Watch the episode here 👉 https://bit.ly/3uVXzqE

Snippet: ⁠⁠Thomas Holl⁠⁠, MD & Co-founder of ⁠⁠Babbel⁠⁠, on the Early Tech Challenges!

February 29, 2024 16:00 - 1 minute - 1010 KB

Explore the starting day's struggles with speech recognition and cross-compilation between technologies. Let's Dive into the lessons learned from overcoming user understanding barriers, as shared by Holl. Join the insightful conversation here👉 https://bit.ly/3OYhsEm

EPISODE 177- From Regulation to Renewal: Orange Polska's Blueprint for a Sustainable Telecom Tomorrow

February 28, 2024 05:48 - 35 minutes - 32.8 MB

Monika Tenerowicz, a dedicated Climate Officer at Orange Polska, brings a wealth of expertise to environmental stewardship. Her open-minded perspective fosters innovative solutions, ensuring Orange Polska's commitment to sustainability remains at the forefront. Monika's efficient leadership shines through in implementing impactful climate initiatives and aligning corporate goals with environmental responsibility. On The Menu: 1. Explores the evolution of the Polish telecom market spanning...

Snippet: Trevor Hatfield, Founder and CEO of Inturact Discusses Business Success by Simplifying Metrics.

February 26, 2024 16:30 - 55 seconds - 860 KB

Whether it's Calendly or any business, focus on the Northstar metric tied to fulfilling your core promise. A unified approach across marketing, CX, and sales ensures optimal retention. Keep it simple, concentrate on that single success metric. Watch the full episode here 👉https://bit.ly/3SQ3dmj

Snippet: Amy Bernstein, Editor of Harvard Business Review Advocates for Stepping Out of Your Comfort Zone. 

February 25, 2024 16:30 - 41 seconds - 654 KB

Dive into continuous learning through reading, listening, and absorbing knowledge. Amy highlights the importance of trying without the fear of failure, encouraging resilience, and learning from setbacks to stride forward with newfound wisdom. Watch the full episode here 👉⁠https://bit.ly/3tIguF2

Snippet: ⁠Phil Walsh⁠, CMO of ⁠Turing⁠, Sheds Light on How the Talent Cloud Revolutionizes Talent. 

February 24, 2024 16:30 - 1 minute - 1.28 MB

Through AI-driven efficiency, it ensures swift and high-velocity connections, bringing the best talent directly to your doorstep from any corner of the globe. 💻✨ Watch the clip here 👉 https://bit.ly/3WWmZxc

Snippet: ⁠Maton Sonnemans⁠, Partner and CMO at ⁠EY Netherlands⁠, Explores the S Curve

February 23, 2024 16:30 - 1 minute - 978 KB

He unravels the S curve, a symbol of human growth like the changing seasons. Understand how growth starts, peaks, and gradually slows, reflecting natural cycles. Explore the importance of change urgency at different points on this curve, gaining valuable insights for navigating personal and professional development. Watch the enlightening discussion here 👉 https://bit.ly/3IdMJzf

EPISODE 176- Blockchain And Beyond: Tanis Jorge's Blueprint for Business Brilliance

February 21, 2024 05:49 - 30 minutes - 27.6 MB

Tanis Jorge, Founder of The Cofounder's Hub and Trulioo, is a seasoned tech entrepreneur and influential advisor on building successful cofounder partnerships. With over two decades of experience in startups, she has co-founded, scaled, and exited multiple data-driven businesses, achieving "unicorn" status with Trulioo in 2021. She is a go-to expert on cofounder relationships, authoring The Cofounder's Handbook and advocating for open, productive, and symbiotic collaborations. On The Menu: ...

EPISODE 175- Math, Magic, and Milestones: Wolff Olins' Sairah Ashman's Formula for Bridging Business Borders

February 14, 2024 05:42 - 11 minutes - 10.8 MB

Sairah Ashman, the Global CEO at Wolff Olins, renowned for its unique blend of maths and magic in brand consultancy, leads business direction and performance across four global hubs. With over 20 years of experience, she has cultivated a reputation for building high-performing teams and delivering outstanding results in business transformation. An alumna of Harvard Business School, she co-founded The House of St Barnabas, actively championing transformative ideas as a TEDx host and speaker. ...

Snippet: Steven Levy, Editor at Large Wired Explores the Privacy Related Challenges.

February 08, 2024 16:00 - 52 seconds - 824 KB

While current strategies focus on blocking technology capabilities, Levy suggests their limited effectiveness in the long run. Explore the urgent need for innovative methods to ensure robust privacy protection in our interconnected world. Watch the full episode here 👉⁠https://bit.ly/3Nss79B⁠

EPISODE 174- Tackling Trials, Tech, and Turbulence: NFL's Kelvin Beachum's Playbook

February 08, 2024 07:04 - 9 minutes - 8.92 MB

Kelvin Beachum, NFL Athlete & Investor with the Arizona Cardinals Football Club, is a multi-dimensional leader excelling in creating and managing energy to drive change. Beyond his prowess on the football field, he demonstrates a keen understanding of organizational dynamics, utilizing his role as a systems thinker to make impactful changes. Proficient in synthesizing complex information, he excels at problem-solving and remains solutions-focused. On The Menu: 1. Key lessons from football...

Snippet: Julien Bertolini, IoT Expert at Volvo Group Unveils Geolocation Solution for Truck Tracking.

February 07, 2024 16:00 - 1 minute - 993 KB

He shares insights on geolocating trucks in vast factory yards. His solution makes managing hundreds of trucks seamless, bringing immense value to Volvo Group's business operations. Watch the full episode here 👉⁠https://bit.ly/3SlkS6w

EPISODE 173- Wax On, Wax Off: Tackling Blockchain Gaming Challenges with Wax's William Quigley

February 07, 2024 06:33 - 31 minutes - 28.9 MB

William Quigley, a cryptocurrency and blockchain veteran with over two decades of experience, started as the first institutional investor in PayPal. He has since played a key role in incubating and investing in more than 30 cryptocurrency and blockchain projects, co-founding game-changing ventures like Tether, GoCoin, and WAX. His enduring influence continues to shape the digital financial landscape. On The Menu: 1. Early Exposure to Virtual Item Trading: Partner's concept of trading virtu...

Snippet: Liza Landsman, CEO at Stash Shares Her Motivating Mission 🌟

February 06, 2024 16:00 - 46 seconds - 728 KB

She emphasizes the universal impact of counseling in helping individuals reach their goals. As CEO at Stash, her mission revolves around empowering consumers to achieve economic security. Discover how this mission guides Northstar, influencing decisions at every step. Watch the full episode here 👉⁠⁠https://bit.ly/3Nss79B⁠

EPISODE 172- Value-Based Ventures: Vitor Asseituno's Prescription for Outcome-Focused Business

February 05, 2024 06:09 - 32 minutes - 30.1 MB

Vitor Asseituno, the Co-founder & President of Sami, is a dynamic force at the crossroads of healthcare, management, and technology. Having successfully founded Live Healthcare, acquired by Informa, and served as an investor at Vitta, acquired by Stone, Vitor brings a wealth of experience to his leadership role at Sami. Under his guidance, Sami has raised an impressive US$55M from four of the top five most active tier 1 VCs in Latin America, showcasing his expertise in navigating and thrivin...

Guests

Pat Flynn
1 Episode