Ep 108- Marketing in 2023: H1 by the Numbers

Outdoor Alliances Podcast

English - July 17, 2023 11:23 - 16 minutes - 15 MB - ★★★★★ - 1 rating
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Previous Episode: Ep 107- Leveling Up Your Marketing Game & Figuring Out What Really Works

Next Episode: Ep 109- Using Social Listening to Better Understand Your Campers

Let's talk about five marketing stats that reflect on the first half of 2023. We'll talk about measurement uncertainty, budget changes and platform shifts along with YouTube vs. TikTok and Gen Z & Millenial consumers.

Read the full article from Marketing Dive here: https://www.marketingdive.com/news/marketing-data-2023/653372/

Ready to get started on marketing for your park? Learn more here: https://outdooralliances.com/

Want to catch up on past episodes and learn more about marketing? Visit our podcast website: https://podcast.outdooralliances.com/