Kevin Slimp: Improving Your Paper

No two newspapers are alike. At least, they shouldn't be. The following is the latest column contributed by our friend and partner, Kevin Slimp! Don't miss Kevin's upcoming webinar, "Creating More Effective Advertising For Increased Revenue" on June 22nd. As always, attendance is free for Our-Hometown customers! If you regularly read my columns, you know that I write about focus groups quite often. Don't worry. I'm not writing bout focus groups today. However, I want to discuss another kind of group that I find beneficial to many newspapers I visit. Now and then, I am invited to work on-site with...

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