Behind-The-Scenes Secrets of Successful Clinics

In this episode of the Osteobizness Podcast, Gilly Woodhouse shares key strategies for running successful osteopathy clinics. She advises clinic owners to allocate weekly time for business development, delegate minor tasks, plan marketing in advance, and maintain a clear focus on long-term goals. Gilly also underscores the importance of leadership in uniting the team with a shared vision and fostering a positive work environment. Her insights are drawn from her extensive experience in supporting clinic owners, aiming to help them avoid burnout, increase efficiency, and ultimately grow their practices.

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Time Management and Delegation (00:00:23) Clinic owners set aside time to work on the business, delegate £10 tasks, and plan marketing in advance.

Marketing Strategies (00:01:49) Clinics plan marketing in advance, promote each team member and modality, and use a mixture of original and curated content.

Team Leadership and Motivation (00:04:56) Bringing the team together with a shared vision, gratitude, and praise, and offering useful CPD sessions and social events.

BEST MOMENTS

"These £10 tasks could be delegated to team members or outsourced to a personal assistant, which keeps the principal's attention on the strategic work which cannot be done by anyone else."

"Bringing the team together with a shared vision as to where the clinic is going, what the goals are, and how vital each team member is in achieving them really does help."

VALUABLE RESOURCES

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CONTACT METHOD

https://www.instagram.com/gillywoodhouse/
[email protected]
https://facebook.com/Osteobiz/

ABOUT THE HOST

Since 2013, Gilly Woodhouse has been inspiring and developing Osteopaths, other healthcare professionals and their clinics. With a wealth of entrepreneurial skills gained over a lifetime of creating businesses from scratch both in the UK and abroad, Gilly shares these experiences as well as illustrating how her clients have vastly improved their practices by streamlining operations and improving their marketing skills. The Osteobiz team of six now comprises Osteopath clinic owners or members of an Osteo family and together support over 100 worldwide clinic owners.

This show was brought to you by Boost and Bloom.