773: How To Use Consumer Psychology And Pricing Mind Games To Increase Sales by Steve Chou of My Wife Quit Her Job

Steve Chou of My Wife Quit Her Job shares how to use consumer psychology and pricing mind games to increase sales. Episode 773: How To Use Consumer Psychology And Pricing Mind Games To Increase Sales by Steve Chou of My Wife Quit Her Job Steve Chou of My Wife Quit Her Job carries both a bachelors and a masters degree in electrical engineering from Stanford University, but spent a good portion of his graduate education studying entrepreneurship and small business. When he and his wife had a child, they launched an online store to supplement their income, and quickly replaced Steve's wife's income stream through the new business. Steve blogs about it all at The original post is located here: and  With the SendPro Software, you can compare shipping rates between carriers, plus save 40 percent off USPS Priority Mail shipping and get 5 cents off every letter you send. Try it FREE for 30 days and get a FREE 10 pound scale when you visit