Hear about the curious case of Steve Jobs in an excerpt from the book The Purpose Revolution by John Izzo & Jeff Vanderwielen. Episode 355: The Purpose Revolution: How Leaders Create Engagement & Competitive Advantage by John Izzo & Jeff Vanderwielen. Dr. John Izzo has been a pioneer on creating successful businesses and emerging work trends for over twenty-five years. He has spoken to over one million people, advised over 500 companies, authored six bestselling books and helped some of the world’s most admired companies. Known for his compelling combination of leading edge research, riveting storytelling, practical ideas to make a difference starting now and a keen sense of where the future is going your organization will leave inspired and ready to act. Learn more about him at: Jeff VanderWielen, Ph.D., leads the Innovation Leadership practice in Rainforest Strategies. He helps formal and informal leaders realize their capacity to innovate and how to foster a culture of innovation within their team and across their organization. Jeff has been helping leaders for over two decades to master complex change initiatives, including tenure with Ernst & Young. He has lead numerous large-scale, global change projects including IT, operational and culture change efforts. Learn more about him at: Learn more about their book:  and